THAILAND-based hotel chains are entering Vietnam, where visitor arrivals grew 34.8 per cent year-on-year to five million last year, and rose 11.9 per cent quarter-on-quarter to 1.5 million between January and March.
Centara Hotels and Resorts brought the 36-villa Chen La Resort and Spa Phu Quoc into its Centara Boutique Collection, renaming it as Chen Sea Resort and Spa Phu Quoc, in March.
Its president, Gerd Steeb, said: “We believe Vietnam holds immense tourism potential for the future.”
Anantara Hotels, Resorts and Spas is making its first entry with the rebranding of L’Anmien Resort and Spa as Anantara Mui Ne Resort and Spa in July. The 90-key resort is located 200km north-east of Ho Chi Minh City.
Absolute Hotel Services, another Thai-based hotel management company, has lined up openings of four properties �?? U GTC Hanoi, U Hang Choiu Hanoi, U Ho Chi Minh and Thuy Tu Hotel Danang �?? within the next few years. It is also slated to sign management contracts for three more properties.
The three companies followed Six Senses Resorts and Spas, which opened its third property in Vietnam, the 50-villa Six Senses Con Dao in December last year. This joined the 58-pool villa Six Senses Ninh Van Bay and the 91-key Evason Ana Mandara-Nha Trang.
