FIRST-EVER direct air access between Yangon in Myanmar and Siem Reap in Cambodia is spurring ASEAN tourism cooperation, with the two destinations wasting no time to ink joint promotions to attract international travellers.
Both Myanmar Tourism Promotion Board and Cambodia Tourism Promotion Board are now in talks on how best to maximise their limited promotion budget as a result of Myanmar Airways International’s twice-weekly service between Yangon and Siem Reap, to be launched on February 23.
The direct service brings closer two of ASEAN’s most veritable heritage sites, Bagan in Myanmar and Angkor Wat in Cambodia, at a time when Myanmar is making a comeback and Cambodia is nursing a room oversupply.
– Full story in TTG Asia, January 28
