TTG Asia
Asia/Singapore Saturday, 20th December 2025
Page 1432

Wyndham Group adds ‘by Wyndham’ to its hotel brands

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Beginning April 16, the updated brand names and logos will appear across Wyndham’s digital placements

As it transitions into a pure-play hotel franchising and management company, Wyndham Hotel Group is adding the “by Wyndham” suffix to 12 of its brands to unite diverse hoteliers under a common name as well as improve guest trial and brand awareness throughout its portfolio.

Brands that will incorporate the Wyndham hallmark include Super 8, Days Inn, Howard Johnson, Travelodge, AmericInn, Baymont, Ramada, Ramada Encore, Dolce, Dazzler, Esplendor, and Trademark – representing 7,074 properties across the globe.

Beginning April 16, the updated brand names and logos will appear across Wyndham’s digital placements

Beginning April 16, the updated brand names and logos will appear across Wyndham’s digital placements from brand websites to mobile sites and third-party listings.

As for hotel signs, Wyndham property owners in North America may immediately begin placing orders. The updates will roll out progressively around the world with an expected completion date of December 2022.

The cross-branding initiative represents a further evolution of the company and its brand portfolio leading up to its spin-off as a pure-play hotel franchising and hotel management company (Wyndham Hotels & Resorts), which is scheduled to occur later this quarter.

Wyndham said in a statement that the shift is also intended to reinforce the Wyndham Rewards by allowing guests to more easily associate each brand with the programme.

Wyndham’s Wingate, Microtel, Hawthorn Suites and TRYP brands already incorporate “by Wyndham”. All 20 of the company’s brands participate in its Wyndham Rewards loyalty programme, which has more than 55 million members.

Letter to the editor: What’s in a levy?

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Alerting industry to the implications of changes

It is time to review the Travel Agents Ordinance (Cap 218), in place since 1993, as the Hong Kong government and the industry are split whether these levy rules should be reformed.

It is loosely known to travel agents (TAs) that a levy is charged on a “package comprising of two or three outbound services”. The Travel Industry Council (TIC) of Hong Kong provides only minimal guidance on this topic, even though the total levy received exceeds HK$25 million (US$3.2 million) in 2017.

Alerting industry to the implications of proposed changes

Under the Ordinance, licensed TAs are mandated to pay levy from outbound fare received, i.e. the actual sum paid by consumers for outbound travel service. An outbound travel service has five necessary components: it must be offered to the public; comprising two or all three qualifying services selling as a package; this package must be available only at an inclusive price; and pre-determined before being made available to public.

When all five conditions are met, a levy has to be paid, regardless of how TAs invoice them. If one or more elements are not satisfied, then nothing will render TAs liable for levy on those services sold.

Herein lies matters that TAs should be highly concerned about. Unlike brochure packages from wholesalers which in most cases have to be levied, it is questionable whether services booked (usually separately) by corporate clients also have to be levied. One should ask if all five elements are met before paying a levy.

The two usual decisive elements are “pre-determination” and “inclusive price”. For the former, the judgment of ABTA vs CAA in the UK tells us it means the package content must be fixed before being made available to consumers, e.g. an air-plus-hotel package. Any add-on services purchased after the sale is thus post-determined.

Ad-hoc packages, such as study or incentive tours, assembled according to needs and requirements raised by consumers before being made available, also satisfy this “pre-determined“ requirement.

For the latter, “inclusive price” is a line drawn between “purchasing all services as a whole” versus “purchasing separate services at the same time”. A package price is usually an inclusive price, because it is cheaper than purchasing the individual services separately, and is cheaper only as a package.

What if the package price is simply the arithmetic total of all individual prices (such as for corporate clients or individual flyers mixing-and-matching)? There is no definite answer in law, but that total price, no matter how you name it, is less likely an inclusive price.

Squarely, the government now proposes to remove these two determinants. If so, a levy may be charged on most outbound services sold by TAs, who all along have difficulties (not a legal restriction) passing the levy on to consumers. The likelihood of facing sanctions for failing to pay levy also increases.

The industry must hence be alert to these implications when lobbying with the government.

Tasman Tam
Barrister-at-law
Hong Kong

Banyan Tree readies for Malaysia debut with GM, DOSM hires

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Anders Dimblad

Banyan Tree Kuala Lumpur has appointed its general manager and director of sales & marketing ahead of the brand’s debut in Malaysia in June.

The general manager post will be filled by veteran hotelier Anders Dimblad, a Swedish national with almost two decades of experience in the luxury hospitality industry.

Anders Dimblad

Prior to joining Banyan Tree Kuala Lumpur, Dimblad served as vice president of hospitality in DAMAC Hotels & Resorts, Dubai. He was also previously with Banyan Tree Hotels & Resorts from 2004 to 2014.

Shereen Chow has been named the hotel’s director of sales & marketing. With over 27 years of experience in the hospitality industry, Chow has held directorial positions in the area of sales and marketing at One World Hotel, The Saujana Kuala Lumpur and most recently, Hilton Worldwide’s sales office in Malaysia.

Banyan Tree Kuala Lumpur will mark the brand’s debut in Malaysia. The urban resort is located in Malaysia’s capital and occupies the top seven floors of the Banyan Tree Signatures Pavilion Kuala Lumpur Building.

Aviation roundup: Virgin Australia, Hainan Airlines and more

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Virgin Australia to link Sydney and Hong Kong
Virgin Australia has announced plans to fly to operate daily return services between Sydney and Hong Kong.

Services between the two cities will start in mid-2018, subject to relevant approvals. The route will be serviced by its dual-aisle Airbus A330-200 aircraft.

VA89 will depart Sydney at 10.00 and arrive in Hong Kong at 17.40, while the return leg VA88 will depart Hong Kong at 19.50 and arrive in Sydney at 07.10 the following day.

Hainan Airlines launches new China-Austria route
Hainan Airlines has announced that it will be launching a non-stop service between Shenzhen and Vienna this coming October. The route will be serviced by a Boeing 787 Dreamliner twice a week.

This will be the airline’s third direct service from Shenzhen to Europe this year, after the Shenzhen-Brussels and Shenzhen-Madrid services.

Malindo Air to begin flying to Bali from Melbourne
Malindo Air will introduce a daily non-stop service between Melbourne Airport and Bali this coming June.

The flight will arrive at approximately 05.00 and depart at 07.00. This move will add 118,260 seats both ways on an annualised basis.

THAI ups flight frequency to Tokyo
Thai Airways International (THAI) has increased its flight frequencies from Bangkok to Tokyo (Narita) from 21 flights per week to 28 flights per week, equivalent to four daily flights.

The new flight out of Bangkok, TG626, departs the Thai capital at 23.35 and arrives in Tokyo at 07.45 the following day, while the returning TG627 leaves Tokyo at 09.45 and lands back in Bangkok at 14.15.

Have a splashing time in the New Year!

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From all of us at TTG Asia, happy Songkran, Pii Mai, Thingyan, Chaul Chnam Thmey! May all our readers in Thailand, Laos, Myanmar and Cambodia have a wonderful New Year celebration.

Luxury cruising picks up among Asian families

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More multi-generational families in Asia are taking to the high seas on luxury cruises and river expeditions around the region and across the globe.

“Many families are fast discovering the convenience and hassle-free experience of a cruise vacation as compared to other modes of travelling,” observed Helena Ow, managing director of Prime Cruise Asia.

Crystal Serenity (pictured) is this month sailing to destinations including South America, the Caribbean, Italy and Israel

Her agency has registered “an incremental increase in multi-generational families” opting for luxury cruises on their vacations, with popular destinations including Asia, the Mediterranean and Northern Europe.

Ow also noted that this demand is driven by “unique cruise options (that) are readily available”, extending beyond just ocean cruises to river, expedition yacht and air cruises too.

Meanwhile, Crystal Cruises, which offers all of these options, has also posted a “steady seasonal outbound longhaul demand from Asia” as well as high demand for cruise itineraries in Asia, shared Thatcher Brown, president of Dream Cruises.

TTG Asia understands that Brown will be heading the further development of sales and marketing for Crystal Cruises in Asia.

He added: “(Our guests) are seeking more immersive, authentic experiences. This is one reason expedition cruising is emerging as a highly sought-after way (of exploration). The focus continues to be more on what guests can do and experience, rather than simply see.”

With the expansion of Crystal Cruises’ fleet in Asia – which includes the refurbishment of Crystal Symphony and, in October, Crystal Serenity – the company will delve into more combinations of famous and lesser-known destinations in Asia to appeal to both repeat and new guests, said Brown.

The refurbishment of the ships will also increase the staff-to-guest ratio, enhancing personalised attention to detail and service on board.

In 2020, the company will also launch Crystal Endeavor under Crystal Yacht Expedition Cruises, marking the largest and most spacious luxury expedition yacht in the world, with 100 suites with butler-service.

Brown said: “The focus of the yacht will be the PC6 classified capability to sail to any corner of the world, including through first year ice in the polar regions.”

Stranger Things are coming to Universal Studios

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Universal Studios has partnered Netflix to bring Stranger Things to Halloween Horror Nights at three of its parks – Universal Studios Hollywood, Universal Orlando Resort and Universal Studios Singapore.

With the help of Netflix, and the creators and executive producer of the blockbuster series – Matt Duffer, Ross Duffer and Shawn Levy – the parks will debut new mazes that transport guests into iconic scenes and story-lines, from the menacing Hawkins National Laboratory to the Byers home with an erratic display of flashing Christmas lights and the eerie Upside Down woods oozing a shower of floating orb-like spores.

The chittering, predatory Demogorgon from Upside down will also stalk unwitting guests while they traverse the supernatural world of Stranger Things.

Halloween Horror Nights begins September 14 in Hollywood and Orlando, and September 28 in Singapore.

For the Singapore event, Limited Time Special Admission tickets are available now from S$50 (US$38). Universal Studios is also introducing the Infinite Fear Package which includes admission and Express Plus pass, Zombie Laser Tag, a S$5 meal voucher and S$5 worth of Hollywood China Arcade game credits. All tickets purchased during this limited time period will include Stranger Things merchandise.

An accessible tourism initiative built on Blind Faith

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Anish and Gopa on a mission to make hotels in India accessible to the visually impaired

What was initially borne out of the need to fulfil a one-off request at Hotel Ramada Ajmer has evolved into a scalable and open-source idea that can easily and quickly make hotels more accessible to visually impaired guests.

When an annual religious festival brought an influx of visually impaired guests to the town, in India’s northwestern state of Rajasthan, the management of Hotel Ramada Ajmer approached Anish Varghese, national creative director of Isobar India, and Gopa Kumar, vice president of Isobar India for help.

Anish (left) and Gopa on a mission to make hotels in India accessible to the visually impaired

The ensuing solution would outlive the festival, with the promise of reaching more hotels and even other sectors within the service industry.

“The whole idea to create the Blind Faith Upgrade, a kit that can help hotels transform any room into a blind-friendly room, came when Ramada approached us for finding a solution that can ensure a comfortable stay for their visually-impaired guests,” shared Anish.

The open-source kit consists of Braille labels, which can convert any phone into a Braille-enabled phone, reusable-tactile paving tiles to help orientate the customer in their room, within the hotel and surrounding areas and Braille literature with audio assist – a technology built into a pen that converts written language (such as on menus) into an audio description.

Gopa said Isobar has received enquiries from across the globe, but the agency has yet to sort out the if’s and how’s of bringing the concept overseas.

Instead, the agency is now looking to take the product to the next level, expanding the initiative across the tourism industry.

Gopa remarked: “Any place – be it a hotel or otherwise – should be accessible to all irrespective of their limitation and that’s the thought process that resulted in Blind Faith Upgrade.”

Yet, while the digital revolution in India has led to technological advancements that have helped democratise information and services across the country, approximately eight million blind people in India continue to be disconnected. Travelling especially can be a challenge as finding accessible tourism services often prove to be difficult, costly and time consuming.

“In India, only one in every 250 hotel rooms caters to differently-abled people and is far lagging behind the global scenario,” Anish further pointed out.

SHATEC lends support to hospitality training in Papua New Guinea

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The Singapore Hotel Association Training and Education Centre (SHATEC) Global and Papua New Guinea’s Coral Sea Hotels have entered a collaboration to train local executives and senior management staff in undertaking upper management roles.

This comes in light of concerns about a lack of proper training and mentoring programmes in Papua New Guinea burgeoning hospitality scene, explained Marc Ehler, group general manager, Coral Sea Hotels Papua New Guinea.

Trainers at SHATEC Global will be imparting supervisory knowledge to Coral Sea Hotels’ staff over six modules

“The expertise of SHATEC Global will be a big contributor to developing and helping our managers deliver better guest services and commercial results in hotel management,” said Ehler.

The Coral Sea Hotels Hospitality College, which will engage institutions like SHATEC Global, has since been established with the “objective to develop, encourage and motivate nationals on a professional level to take up senior management positions, which is missing today”, said Ehler.

The six-module course begins on April 23, and will be conducted monthly for three days consecutively by trainers from SHATEC Global. Priorities in the blueprint include chef and supervisory training.

The collaboration is believed to have an impact that extends into building Papua New Guinea’s viability as a tourist destination.

Ehler said: “This can develop into a bigger issue (of significance) over time, where Singapore – with such great experience in the business of leisure tourism – can provide what Papua New Guinea really needs.

“Today, Papua New Guinea only looks at Australia (for tourism and guidance), instead of looking north to Singapore and Asia altogether. This is a good step, via SHATEC Global, to explore opportunities for wider reach and cooperation with Asia.”

Papua New Guinea is in November hosting its largest and most historical conference, the 2018 Asia Pacific Economic Cooperation (APEC) Summit, which will also hold organisational meetings through the year.

“We want to help local leadership come up and be at the forefront, which is what is happening in Singapore now – more and more locals are heading our hotels,” said Victor Seah, divisional director (business development), SHATEC Global.

Booking trends for first-time cruisers

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While first-time cruisers respond well to upselling by agents when it comes to cabin types, they seem to be more less willing to put down bookings for flight and cruise packages despite showing interest in fly-cruise products, a study by the Traveltek Group shows.

The study analyses 8,878 new-to-cruise enquiries made through agents worldwide in 2017, and further compares these to quotations and bookings made through Traveltek’s CRM platform.

The study also reveals that a large portion of enquires were for two adults, and the cruise market needs to attract other demographics by being more flexible

Even though fly-cruise represented a significant 26 per cent of all first-time cruiser enquiries, the number dropped to just nine per cent of travel agency quotes, suggesting bookers were reticent to package the flight and airline components together.

On the other hand, first-time cruisers have no preconception of favourite cabin or the types available, presenting savvy agents with opportunities to use their product knowledge to upsell. While thirty-two per cent enquired about inside cabins, quotes for that cabin type declined to 26 per cent, while quotes for cabins with balconies increased to 29 per cent (up from 27 per cent at point of enquiry).

The study also showed that river cruising is starting to appeal to first-time cruisers, with river cruise specialist Riviera Travel featuring in the top 10 cruise lines enquired about (seventh place), quoted (seventh place) and booked (10th). In terms of top river cruise lines booked, Riviera Travel took the top slot across all three categories, followed by Avalon Waterways in second place across the same categories.

In comparison, while Africa cruise itineraries place high on the list of top 10 destinations that first-time cruisers enquired about (sixth place), they did not feature on the top 10 list of destinations quoted. For Traveltek, this suggests either that cruise lines are yet to offer many Africa itineraries or if they do, agents are not aware of them.

Meanwhile, 81 per cent of enquiries and quotes were for two adults. Traveltek opined that this highlights the need for the cruise market to attract other demographics such as solo travellers and families by offering more flexible cabin pricing and configurations.

The analysis also revealed that itineraries of between six and nine nights dominated enquiries (35 per cent), quotes (49 per cent) and bookings (46 per cent).