Amadeus has integrated Livn’s database of 19,000 tours and activities to afford travel agents more seamless booking of in-destination tour products and greater cross-selling and upselling opportunities.
Following a trial among key agents, the Livn integration will initially cover the Australia and New Zealand markets. Agents will have access to products supplied by the likes of Intrepid Group, G Adventures, Disney, Gray Line, Pro-Dive and Tourism Holdings.
Through the Amadeus Selling Platform Connect, agents can incorporate tours and activities into any booking with real-time availability, confirmation and pricing through Livn.
“This partnership with Amadeus is a breakthrough that dramatically expands our travel agency distribution footprint and is great news for our partners,” said Livn co-founder Steve Martinez. “We have managed to automate the entire tours and activities booking process within the existing Amadeus workflow with instant confirmations and ticketing being returned in seconds.”
Tony Carter, managing director at Amadeus IT Pacific, said the Livn integration represents a major opportunity for agents to satisfy client demand for in-destination experiences while earning additional commissions.
“Until now the fragmented nature of the tour and activity business has always made it difficult for travel agents to book these products,” said Carter.