Tag: Destination Marketing
Uttar Pradesh eyes Asian investors for Buddhist tourism development
The northern Indian state of Uttar Pradesh is looking to collaborate with governments across South Asia and South-east Asia to attract Foreign Direct Investment...
Maldives to step up destination marketing efforts
Maldives Marketing and Public Relations Corporation (MMPRC/Visit Maldives) and the Maldives Association of Tourism Industry (MATI) have signed a memorandum of understanding to strengthen...
TAT invests one million baht on an adorable courtship of China
A campaign with China's renowned art toy company, Pop Mart, is the latest initiative by the Tourism Authority of Thailand (TAT) to work its...
Xiaohongshu is most consulted by Chinese travellers, whose travel sentiments are...
Chinese outbound travellers polled by Dragon Trail International (DTI) six weeks before the May Day holiday reveal emerging trends on preferred information and booking...
Tourism Malaysia takes destination marketing into North-east China
Tourism Malaysia, together with state tourism bodies and the Malaysia Inbound Chinese Association, embarked on a sales mission to explore second-tier cities in China...
Sojern publishes unique destination marketing report for travel industry players
Digital marketing platform Sojern has launched the State of Destination Marketing 2024 report for destination marketing organisations (DMOs). It is said to be the...
Tourism Tropical North Queensland launches global campaigns to boost visitation
Tourism Tropical North Queensland (TTNQ) has launched its first global trade campaigns for the Cairns & Great Barrier Reef brand with partners Expedia and Trip.com,...
Japan intensifies destination marketing to boost international arrivals
Japan will carry out targeted marketing by country while focusing on high-valued-added travel, adventure travel, Expo 2025 in Osaka, and business events over the...
Amazing Thailand rolls out third NFT round to entice tourists
The Tourism Authority of Thailand (TAT) has kicked off the third season of its popular Amazing Thailand NFTs, during which tourists can collect Non-Fungible...
TTG Conversations: Five Questions with Kurt Weinsheimer, Sojern
ChatGPT is one of the most powerful and exciting communications innovations in recent times, with clear beneficial use cases for travel and tourism companies,...
