Tag: Destination Marketing
Germany revives South-east Asian tourism presence with Singapore office
The German National Tourist Board (GNTB) has reopened its tourism office in Singapore to enhance destination presence and trade relationships around South-east Asia, as...
India eyes stronger inbound tourism season
The Indian inbound tourism market has seen subdued growth over the past couple of years. Domestic tourism, meanwhile, has continued to perform far better....
Japan inbound numbers dip as spend per visitor reaches new high
Japan is seeing its first drop in inbound tourism in five years, but spending by international visitors is on the rise.
According to the Japan...
NATAS Holidays 2026 concludes with expanded footprint and stronger NTO presence
NATAS Holidays 2026 wrapped up its three-day showcase at Singapore Expo under the theme A World within Reach.
The event brought together close to 100...
Agoda, STB renew partnership with focus on AI and data collaboration
Agoda and the Singapore Tourism Board (STB) have extended their partnership with a new three-year memorandum of understanding (MoU) that expands collaboration beyond destination...
Singapore Tourism Board, Grab roll out campaign to drive wider visitor...
The Singapore Tourism Board (STB) and Grab have launched a three-month marketing campaign to encourage visitors from South-east Asia to explore more of Singapore...
On the way up
Cambodia is targeting up to 5.8 million international visitors
in 2026, with a recovery in Chinese arrivals and new air links expected to support growth despite geopolitical and cost pressures
Hong Kong rolls out new global tourism campaign across 22 markets
The Hong Kong Tourism Board (HKTB) has unveiled a new global tourism campaign, Only in Hong Kong, across 22 source markets as it seeks...
Songkhla serves up new gastronomy tourism campaign
The Tourism Authority of Thailand (TAT), Thailand Gastronomy Network and HUG – Hatyai University Gastronomy Lab will launch a new campaign to position Songkhla...
Slow down and enjoy the wellness and cultural offerings in South...
Chungbuk and Chungnam are expanding their wellness and cultural offerings to attract more visitors beyond the country’s major cities
