TTG Asia
Asia/Singapore Friday, 3rd April 2026
Page 1293

Oyo launches home rental model in Japan through Yahoo JV

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India-based franchising and hospitality company Oyo has forayed into Japan’s housing rental market through a joint venture with Yahoo Japan Corporation to form Oyo Technology & Hospitality Company.

Japanese entrepreneur and former Japan market leader for Handy and Booking.com, Hiro Katsuse, appointed as CEO of the newly formed company.

The joint venture will see Oyo bringing its housing rental product, Oyo Living, from India to Japan from March 2019. To be-christened as Oyo Life in Japan, the entity aims to enter the housing rental segment in the country by providing “upgraded living experiences at an affordable price”, targeting Japanese citizens, students and young professionals, the company announced in a statement.

As the latest addition to Oyo’s portfolio, Japan will make up the “third and potentially the largest home market” for the fast-expanding company, which counts India and China as its home markets, announced Ritesh Agarwal, CEO & founder, Oyo Hotels and Homes.

The partnership is expected to combine Yahoo’s marketing and distribution capabilities with Oyo’s ability to transform and manage rental housing properties with the help of technology.

In his newly appointed CEO role of Oyo Technology & Hospitality Company, Katsuse added: “With the launch of Oyo LIFE, we are all set to leverage Oyo’s hospitality experience to offer a first-of-its-kind, end-to-end fully managed housing experience. I look forward to leveraging our partnership with Yahoo! Japan and Oyo’s expertise from across the world to scale Oyo Life, a product built in Japan for Japanese customers.”

Pre-registration is now available for stays starting March, he announced.

Indian Hotels Company moves into homestays with Ama Trails & Stays

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The Indian Hotels Company (IHCL), South Asia’s largest hospitality company which owns the Taj chain of luxury hotels, has launched Ama Trails & Stays as the first branded product in the homestay market in India.

Ama Trails & Stays are a group of heritage bungalows, guesthouses and homestays at unique locations across the country.

IHCL has added heritage bungalows into its portfolio with the launch of Ama Trails & Stays (photo credit: Taj Hotels’ Facebook page)

The company has signed a management contract for nine heritage bungalows with Tata Coffee in Coorg and Chikmagalur, and is adding two of its own bungalows in Goa by mid next year under the Ama umbrella.

“IHCL has launched Ama Trails & Stays in response to evolving guest needs for local, immersive and authentic experiences. We are delighted to partner with Tata Coffee for the first collection of plantation trails leveraging Tata Group synergies,” said Puneet Chhatwal, managing director and CEO of IHCL.

“With India’s rich diversity we are confident that we will be able to scale this product to the first 100 units before the end of 2020 and bring distinctive offerings for our guests across the Indian sub-continent,” he added.

Guests will be able to earn and burn loyalty points through the Taj InnerCircle Loyalty Programme. Bookings open effective March 1, 2019.

Sean McDonald joins Sabre as VP online travel

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Sabre has appointed Sean McDonald as vice president, online travel for its Travel Network business.

In this role, McDonald will lead worldwide sales, commercial operations, business development, and solution delivery for OTAs, metasearch engines and other digital travel companies.

Sean McDonald

Based in London, the seasoned travel technology executive will report to Roshan Mendis, COO of Sabre Travel Network.

The seasoned travel technology executive comes to Sabre from a COO role at BD4travel, a technology company. Prior to that, McDonald was chief sales officer at Secret Escapes, and has also served as senior vice president sales at Expedia Affiliate Network.

Uniworld unveils look of new Mekong ‘super ship’

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Mekong Jewel Grand Suite

Uniworld Boutique River Cruise Collection has unveiled details of its upcoming SS Mekong Jewel, a “super ship” set to debut on January 3, 2020 on the Mekong River.

The SS Mekong Jewel’s 13-day itinerary will take guests from Ho Chi Minh City to Siem Reap, with visits to Phnom Penh, Angkor Wat and more.

The newly-built ship will feature all-suite accommodations, an indoor swimming pool and two restaurants, including a main dining room and an al fresco eatery on the upper deck.

The SS Mekong Jewel will be 10m longer than the Mekong Navigator, but with the same capacity of 68 guests, offering guests more space and amenities with one of the highest staff-to-guest ratios on the river.

Uniworld said the ship is being constructed with sustainable and eco-friendly materials, such as special paint used for the hull of the ship that creates less drag caused by bio-fueling, specially designed ship propellers that increase performance and efficiency, energy-efficient LED light fixtures, automatic air conditioning controls to optimise cooling resources, and water cooled air-conditioning system that will save energy.

According to Ellen Bettridge, president & CEO of Uniworld, the company is expecting to launch four new “super ships” in 2020.

Millennium Hilton Bangkok launches e-limousine service with BYD vehicles

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Accor unveils new loyalty programme, PSG partnership

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Accor has announced a new loyalty programme, and along with that, new partnerships including one with French football club, Paris Saint Germain (PSG).

This follows on the heels of Marriott launching its new integrated loyalty programme and partnering a major football club. Both giants tout “once-in-a-lifetime experiences” through their respective programmes.

“We are increasing our global market share and consolidating our balance sheet. In 2019, the group will continue along this path. With the launch of ALL, Accor gives life to its augmented hospitality model servicing both its customers and partners. This ambitious and unique initiative in the hotel industry will help in promoting the group and its brands, increasing customer loyalty and optimise its mid-term performance,” Sebastien Bazin, chairman and CEO of Accor, said in a statement.

Bazin: new initiatives to optimise the group’s mid-term performance

The initiatives are also aimed at increasing the global visibility of the group’s brands and strengthening the efficiency of its distribution networks.

ALL (Accor Live Limitless) combines Accor’s distribution platform and new “experiential loyalty programme”.

Delivered through a new app and website, ALL members can earn and burn points across the broadest range of brands in the industry. Accor’s loyalty programme covers 30 hotel brands, 4,800 hotels, and what it says is an “unrivalled collection of bars, restaurants and nightclubs”.

Having identified entertainment, dining and culinary, and sports as three main “passion points” for guests, Accor is highlighting key partnerships.

The group and PSG have signed a global multi-year partnership agreement, making ALL the principal partner and official jersey sponsor of the club starting from the 2019/2020 season.

Accor is also extending its tie-up with sports and live entertainment company AEG beyond the AccorHotels Arena to include premium venues providing over 60,000 tickets and private suites for loyalty members in Latin America, Asia and Europe.

In addition, the company has signed a new partnership with IMG, which will unlock access to chef masterclasses and culinary encounters for its “best members”. Starting in 2020, members will enjoy the best of Taste Festivals in London, Paris, Sao Paulo, Hong Kong and Toronto, with growth and expansion of the partnership into new cities over the next three years.

Meanwhile, Accor has launched a new visual language including a new corporate logo. The Accor and ALL brands will utilise the same A monogram.

To support these initiatives, the group will invest €225 million (US$255 million) of the €4.8 billion generated by the Booster operation, with the financial objective of creating €75 million per year of gross operating surplus in the medium term.

These investments will facially weigh on the group’s consolidated accounts, Accor said in its financial statement.

The programme is expected to reach breakeven in 2021, then generate an incremental €60 million in 2022 and €75 million per year from then on. If this is met, the group will exceed its 2022 EBITDA target of €1.2 billion that was presented last November.

Marriott strikes partnership deal with Red Devils

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Marriott Bonvoy members get close to the action

Marriott International has teamed up with Manchester United to kick-start its newly launched Bonvoy loyalty programme, including offering members exclusive opportunities to shadow the club’s stadium announcer or kit manager for the day.

The marketing partnership, which follows this week’s announcement of the VIP access to concerts and sporting events the Marriott Bonvoy programme would bring to members in Asia-Pacific, was launched yesterday with a film that features familiar faces from the Manchester United first team and team management.

Marriott Bonvoy members get close to the action

Marriott International global marketing officer, Karin Timpone, commented: “We are thrilled to offer compelling benefits to Marriott Bonvoy members, now expanded to include Manchester United experiences. This partnership enables our members to access special VIP game experiences using the points they’ve accumulated during hotel stays.”

Marriott Bonvoy Moments enables members to redeem points to purchase any of 8,000 lifestyle, entertainment, sport, culinary and more experiences globally. Exclusive Manchester United Moments that members can bid points for include:

Stadium Announcer Experience – Marriott Bonvoy members will have the chance to go behind the scenes at the Theatre of Dreams, shadowing the stadium announcer with their pre-match preparations. Prior to the game, the member and a guest will soak up the atmosphere pitch side, before enjoying VIP hospitality, including match tickets and a meet and greet with a former player.

Welcome the Team on arrival at Old Trafford – Members and their guest arriving at Old Trafford on match day will head pitch side to meet a Manchester United legend before making their way to the player’s tunnel to be in prime position to welcome the team as they step off the coach and head into the dressing room.

Kit Manager Experience – Members will be able to shadow the first team kit manager. The member and a guest will help prepare the match kit ahead of the players’ arrival before heading pitchside to be met by a Manchester United legend. After the work is done, the member will be able to sit back and enjoy pre and post-match VIP hospitality.

Meet the Legends in Guangzhou, China – the first of several events in Asia-Pacific as part of the marketing partnership, winning members can enjoy attending the #ILOVEUNITED live match screening of Manchester United vs Southampton on March 2 with pre-match on-stage entertainment.

Additionally, members can bid for a chance to enjoy a dinner at W Guangzhou and enter the viewing party. At the hotel, selected members will stand to meet with a Manchester United legend.

India looks to SE Asia for tourism growth

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Alphons: more dramatic growth from SE Asia markets

To boost its tourism numbers, India is reaching out to South-east Asia with more unique tours and experiences.

In 2018, the country welcomed 15.5 million foreign tourists, who contributed some 30 per cent to the country’s total tourism revenue of US$234 billion.

Still, minister of state (IC) for Tourism India, KJ Alphons, expressed the desire to see these numbers rise “dramatically higher”.

Alphons: more dramatic growth from SE Asia markets

He told TTG Asia: “ASEAN is an extremely important group of countries. Our prime minister said our first priority in international relations is to look east. Working very closely with ASEAN countries is very much part of our prime minister’s plan.”

Tourism India hopes to push the country’s large variety of natural landscapes, including 70 per cent of the Himalayas and wildlife sanctuaries, as well as its culinary and heritage offerings.

Tour agencies are also hedging their bets on such lesser-known attractions to draw travellers from across Asia. Sumit Mathur, director (sales & marketing), Top Travel & Tours, said: “We receive business from all Asian countries, and from what we have seen in the past few years, the market has developed and evolved a lot.

“Travellers – especially from a hub like Singapore – want something that’s beyond the traditional tours. We used to have Golden Triangle tours and visits to places like Kashmir, but this is not happening so often these days.”

Instead, an emerging destination is northern India, where travellers are flocking to for winter sports and its cool summer, when tourists can embark on motorcycle tours, said Mathur.

For now, India’s limited air connectivity remains its main barrier to growth, with a runner-up being the lack of “quality infrastructure”, especially compared to its neighbours in South-east Asia, admitted Alphons.

He shared: “Our infrastructure is not exactly world-class. Now, we’re building six-lane roads, convention centres and airports. All these are being put in place in the last four years, but of course, we need to take it much further.”

Also on the agenda is raising awareness of the country’s identity and tourism offerings across the world, remarked Alphons.

He said: “I’m happy to cooperate with the ASEAN countries so that people can see India and our people, and know that it is an incredible place, beyond just the Taj Mahal.”

Onyx unveils new co-living concept for serviced apartments

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Alcove in sleep mode, convertible to work mode

Bangkok-based Onyx Hospitality Group is introducing its serviced apartments and co-living concept, Shama Hub, targeting travellers from the ‘informal generation’.

Development deals for the first Shama Hub properties have been signed in Haikou and Changchun in China. Negotiations with various other parties are in progress, and Onyx expects to make additional management signing announcements for Shama Hub across Asia-Pacific in the coming months.

The concept is being unveiled in conjunction with the inaugural Serviced Apartment Summit Asia 2019, where Onyx launched its prototype Shama Hub Bangkok Pratunam studio apartment.

The prototype room offers a first-hand experience of how the ShamaHub quad studio has been designed to offer flexibility for different work, play, dine and sleep needs. This studio apartment sleeps up to four people, incorporating a dedicated study alcove, space to entertain and a kitchenette and dining area.

Key features of Shama Hub studio apartments include:
– a modular mini-kitchen with fridge, microwave, utensils and sink
– king sized bed complemented by a foldaway wall with two additional beds in select units, accommodating up to four adults in a quad studio configuration
– modular seating which can be easily arranged to facilitate various functions
– separate shower and WC rooms with dedicated vanity space in select units, so up to three people can get ready concurrently

The flex studios are complemented by The Hub, a social lobby that integrates check-in and check-out, cafe, bar, grab-and-go counter, co-working and informal meetings space, offering a spot where both locals and travellers congregate.

Onyx developed Shama Hub, with creative input from HBA DNA, to meet the need for innovative design and short to medium term living solutions on a space-efficient floor plate, while appealing to a rising community of travellers in what Onyx terms the ‘informal generation’.

Douglas Martell, president & CEO, Onyx Hospitality Group, elaborated: “Our Shama brand has always been known for its ‘no boundaries’ lifestyle programme aimed at fast tracking the social lives of our medium- to longer-term guests. With Shama Hub, we are combining the foundational proposition of Shama with smart engineering, playful design and a witty mindset, targeting a newer segment of travellers: the ‘informal generation’. These travellers are not defined by age, but by their quest for innovative and uplifting living spaces that align with their personal style and creativity.”

The target guests come from a wide age group from solos to socials looking for a design-forward, functional and value-driven experience, according to Onyx. The brand will be geared towards both short- and medium stay- segments including corporate travellers, silver nomads, tech tripsters, friends and families travelling for leisure.

US airlines, IATA to recognise non-binary passengers

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More gender options could translate to smoother travels for non binary people

US airline passengers who don’t identify as “male” or “female” will soon have more gender options to choose from, including “unspecified” and “undisclosed”, when booking tickets, CNN reported.

Airlines for America (A4A) announced that A4A and IATA members recently approved a new international standard for non-binary passengers effective June 1.

More gender options could translate to smoother travels for non binary people

Major airlines such as American Airlines and Delta (nor part of A4A) are making the additions to be more inclusive for diverse passengers.

A spokesperson of a transgender equality advocacy group told CNN that the new standard is an important step, with non-binary people facing invasive and discriminatory scrutiny by airlines, airports and security services.

These additions come as many states add more gender options on identification cards and birth certificates.