Greytt has launched the inaugural Greytt 50, a new independent ranking of hotels for travellers aged 50 and above, with Banyan Tree Kuala Lumpur taking the top spot.
Compiled by Singapore-based travel technology company Greytt, the ranking evaluated 28,000 four- and five-star hotels across 63 Asia-Pacific cities using the company’s Greytt Score benchmark. Hotels were assessed across 50 criteria, including wellness facilities, room comfort, bathroom design, lighting, accessibility, service and on-site navigation.
Banyan Tree Kuala Lumpur achieved a score of 94.1, followed by The St Regis Mumbai with 93.0 and Sofitel Krabi Phokeethra Golf & Spa Resort with 92.4.
According to the report, the top-ranked hotels scored within a narrow five per cent range, reflecting a high degree of consistency among leading properties. Wellness emerged as a key differentiator, with 39 of the top 50 hotels achieving full marks in the wellness and leisure category. Thirty properties also received perfect scores for quiet and relaxing environments.
Thailand and India accounted for more than half of the hotels featured in the ranking, while Indonesia, Vietnam and Malaysia were also strongly represented.
Greytt said the ranking was developed in response to the growing importance of the over-50 travel segment. By 2050, the global population aged 60 and above is expected to exceed two billion, while travellers aged over 50 are projected to account for US$1.9 trillion in travel spending by 2030.
The rankings are based on independent assessments and audits combined with analysis of publicly available digital information. According to Greytt, hotels cannot pay to be assessed, included or ranked.
Preethi Sanjeevi, CEO and co-founder of Greytt, said: “For too long, the travel industry has treated the over-50 traveller as an afterthought – assuming they want grab rails and early dinners rather than the wellness, design and service excellence that every traveller deserves. The Greytt Score changes that. Our aim is to give travellers a clear, objective signal and the industry a meaningful bar to rise to.”
The full Greytt 50 ranking is available here.
