Bhaya Cruises will hold the ninth edition of its annual Clean The Bay environmental initiative on May 28, 2026, in Halong Bay. The Green Promise – For the Bay We Love programme continues the cruise operator’s long-running sustainability efforts within the UNESCO World Heritage destination.
First introduced in 2017, the initiative brings together travel partners, volunteers, NGOs, local communities and travellers to support marine conservation and environmental awareness in the bay. Over the years, the programme has developed into a collaborative platform focused on preserving the ecological health of one of Vietnam’s most visited natural attractions.
This year’s activities will take place aboard Au Co Cruise and include kayaking and tender boat clean-up sessions, waste sorting and environmental impact recording, alongside awareness activities centred on responsible tourism and ocean conservation.
The programme will conclude with a sunset gathering featuring music and refreshments to mark the collective efforts made throughout the day.
Bhaya Cruises said the initiative forms part of its broader commitment to integrating sustainable practices across operations while encouraging greater environmental awareness within the tourism sector.
As interest in responsible travel continues to grow, the company aims to support greater participation from both industry stakeholders and travellers in conservation-focused activities linked to Halong Bay.
“Clean the Bay is more than an annual event for us, it represents a long-term commitment to safeguarding the natural heritage of Halong Bay,” said Tran Thanh Nam, CEO of Bhaya Cruises. “Through this initiative, we hope to inspire both travellers and industry partners to take meaningful action and recognise that even the smallest efforts can contribute to preserving the bay for generations to come. Sustainability must remain at the heart of how we travel, operate, and engage with the environment.”
