Sands China kicked off the first edition of The Macao Showcase at its sister property, Marina Bay Sands, Singapore.
The largest operator of integrated resorts in Macau led a delegation of about 200 from local SMEs, associations and media to the city-state to showcase Macau’s appeal as a world centre of tourism, as well as premier leisure and MICE destination.
The three-day extravaganza from June 7 to 9 celebrated the best of Macau with an opening ceremony, comprehensive trade show titled A Taste of Macao, MICE and luxury forum, as well as a gala dinner.
The trade show allowed visitors to experience the multi-faceted charms of Macau from its gastronomy, fashion, arts & culture to wellness offerings, while international thought leaders and industry experts discussed a wide range of current trends in five themed sessions at the forum.
The gala dinner spotlighted Sands China’s signature culinary excellence, with menu offerings crafted by its celebrated chefs. Guests were also entertained in a bespoke show curated for the evening, including a “front-row” fashion experience featuring Macau’s fashion talents and performances by UK-based The Overtones.