Amadeus’ Demand360 data shows growing travel demand across Asia-Pacific for the second half of the year.
In 1Q2023, the region saw a hotel occupancy growth trajectory of 61.7%, surpassing 2019 levels by 3%, thanks to the recent reopening of Greater China’s border.
Greater China is leading Asia-Pacific’s recovery growth, with 1Q2023 hotel occupancy in the region outpacing pre-pandemic levels by 5%, as compared to 1Q2019. Meanwhile, Australia and New Zealand have the highest hotel occupancy level in Asia-Pacific, trending up from 64.5% in January to 76.5% in March.
Hotel occupancy levels in major Asia-Pacific markets improved throughout 1Q2023. Tokyo showed strong performance as hotel occupancy rates reached more than 80% and exceeded records from mid-March to April during the cherry blossom season.
Sydney hotels averaged 85% occupancy from February to March, while Singapore hotels outperformed previous record highs in 2019 by 2-3% in February and March this year. In Seoul, hotel occupancy from January to March was 7% higher than the same period in 2019.
The major markets experiencing the highest regional hotel occupancies in 1Q2023 are Tokyo, Hong Kong, Seoul, Shanghai and Beijing, with rates higher than 70% during the Easter week from April 7 to 10.
“This is a hopeful sign that Asia-Pacific-based hoteliers may expect a substantial rebound in the long run as travel has picked up its pace, both domestically and internationally,” noted Maria Taylor, head of commercial, Asia Pacific, hospitality, Amadeus.