Sustainable Hospitality Alliance (SHA) and Green Hospitality are considering a merger to combine the latter’s reach and experience in Asia-Pacific with SHA’s expertise and global network.
The directors of both organisations have had positive meetings and next steps will see the appropriate due diligence reviews. A merger would enable SHA to establish a formal presence in Asia-Pacific with Green Hospitality’s headquarters in Hong Kong.
SHA currently represents over 50,000 properties and seven million rooms globally, while Green Hospitality’s vision is to advance research, incubate innovations, and foster activities that enable the industry to achieve Sustainable Development Goals in the interest of the planet, people, and prosperity.
Glenn Mandziuk, CEO of SHA, said: “Being in Hong Kong, a merger with Green Hospitality would enable (SHA) to better serve the hotels and organisations in the region, supporting them on the path to net positive hospitality.”
“The synergy of the Sustainable Hospitality Alliance’s expertise in creating global partnerships and building movements, and Green Hospitality’s on-the-ground knowledge and connection to hospitality practitioners, sustainability experts, civil society organisations, and government agencies in Hong Kong and Asia has great potential to turn the industry into a catalyst for sustainability,” added Lucia Loposova, executive director, Green Hospitality.
An update on the merger will be provided later in the year.