River cruise company U by Uniworld will be sailing into 2021 with a ramped-up focus on Gen Z and foodie travellers.
Part of the company’s new offerings on its European river cruises next year is GenZ on U, a family programme offering six select sailings exclusively for teens and their parents. These cruises will feature a designated onboard lounge for teens to hang with others their own age.
U by Uniworld to launch a family programme catering exclusively for teens and their parents next year
Other fun offerings will include karaoke contests, foosball tournaments, camping on the rooftop, trivia nights, projector movie nights on the rooftop, onboard pretzel demonstrations, and more.
Featured offshore excursions include a culture and food tour by bike through Antwerp’s neighbourhoods, kayaking through the canals of Ghent, yoga in the Wachau Valley vineyards, and a Viennese cooking class.
From July 24, 2021, U will also launch its first foodie-themed cruise, in collaboration with top food influencer Salvatore DiBenedetto, known as The GrubFather (@thegrubfather) who has over 215,000 Instagram followers.
On this Rolling on the Rhine cruise, guests will experience a specially curated menu, excursions, and onboard activities that were created by DiBenedetto and the U team first-hand. The itinerary includes a cooking demonstration with a local chef, a food and travel photography and business workshop led by DiBenedetto, sunset champagne sailing with a local DJ & Sax player, as well as offshore excursions co-hosted by The Grubfather to showcase his favourite spots in the cities.
Next year, U will also roll out a roster of new inclusions, such as beer and wine included at lunch and dinner, and roundtrip airport transfers. Every U sailing will also include three daily meals, two dedicated U Hosts with in-depth knowledge of the destinations, local DJ performances on the rooftop lounge, daily offshore excursions, ship-wide Wi-Fi and all gratuities. Guests can choose from a lineup of daily activities and events like rooftop sunrise yoga, mixology classes, paint and wine, and more.
“Our mission for 2021 is to re-connect and remind our guests why they love to travel. We’re introducing these unconventional experiences that align with our traveller’s playful and adventurous energy and will bring even more value to our sailings than before with our new inclusions,” said Ellen Bettridge, president and CEO of U by Uniworld.
“We’ve seen a huge uptick in interest for travellers seeking smaller cruise ships next year. We know our ship’s high guest to staff ratio, close proximity to shore, enhanced health and safety protocols, and less people onboard, will keep our guest’s minds at ease as we go into this new era of travel.”
River cruise company U by Uniworld will be sailing into 2021 with a ramped-up focus on Gen Z and foodie travellers.
Part of the company’s new offerings on its European river cruises next year is GenZ on U, a family programme offering six select sailings exclusively for teens and their parents. These cruises will feature a designated onboard lounge for teens to hang with others their own age.
Other fun offerings will include karaoke contests, foosball tournaments, camping on the rooftop, trivia nights, projector movie nights on the rooftop, onboard pretzel demonstrations, and more.
Featured offshore excursions include a culture and food tour by bike through Antwerp’s neighbourhoods, kayaking through the canals of Ghent, yoga in the Wachau Valley vineyards, and a Viennese cooking class.
From July 24, 2021, U will also launch its first foodie-themed cruise, in collaboration with top food influencer Salvatore DiBenedetto, known as The GrubFather (@thegrubfather) who has over 215,000 Instagram followers.
On this Rolling on the Rhine cruise, guests will experience a specially curated menu, excursions, and onboard activities that were created by DiBenedetto and the U team first-hand. The itinerary includes a cooking demonstration with a local chef, a food and travel photography and business workshop led by DiBenedetto, sunset champagne sailing with a local DJ & Sax player, as well as offshore excursions co-hosted by The Grubfather to showcase his favourite spots in the cities.
Next year, U will also roll out a roster of new inclusions, such as beer and wine included at lunch and dinner, and roundtrip airport transfers. Every U sailing will also include three daily meals, two dedicated U Hosts with in-depth knowledge of the destinations, local DJ performances on the rooftop lounge, daily offshore excursions, ship-wide Wi-Fi and all gratuities. Guests can choose from a lineup of daily activities and events like rooftop sunrise yoga, mixology classes, paint and wine, and more.
“Our mission for 2021 is to re-connect and remind our guests why they love to travel. We’re introducing these unconventional experiences that align with our traveller’s playful and adventurous energy and will bring even more value to our sailings than before with our new inclusions,” said Ellen Bettridge, president and CEO of U by Uniworld.
“We’ve seen a huge uptick in interest for travellers seeking smaller cruise ships next year. We know our ship’s high guest to staff ratio, close proximity to shore, enhanced health and safety protocols, and less people onboard, will keep our guest’s minds at ease as we go into this new era of travel.”