Singapore hotels and attractions are seeing strong demand both domestically and overseas, especially among outbound Chinese travellers, despite the uncertainties amid the prevailing pandemic.
Trip.com Group said in a press statement that it recently recorded sales of over 12,000 room nights for Singapore hotels amounting to a gross merchandise value of more than S$3.75 million (US$2.72m) over two recently concluded livestreams in Singapore and China.
James Liang, co-founder and chairman of Trip.com Group, said: “In a post-Covid world, travellers would be looking to visit places where they feel safe and assured of the government’s handling of the situation. Singapore has demonstrated its capability in handling the outbreak and it is no surprise that we are seeing such strong demand for Singapore hotels and attractions in both the domestic and overseas markets.”
The livestream sessions, part of Trip.com Group’s recently launched Travel On campaign, are designed to provide additional visibility for hotels and attractions in various markets across Asia and rejuvenate the travel industry.
Trip.com Group CMO Bo Sun added: “We will continue to work closely with our local partners to promote Singapore’s diverse offerings domestically and around the world. We will also collaborate with the Singapore Tourism Board on other initiatives for overseas visitors at a later stage. Market-specific recovery plans have also been developed in consultation with our global partners to ensure a safe and calibrated resumption of international travel once the global situation stabilises.”
Top performers in the Chinese market during the Boss Live session hosted by Liang included Marina Bay Sands which sold out 2,600 rooms, Resorts World Sentosa – Hard Rock Hotel, and Fairmont Singapore. Singaporeans were also quick to snap up room nights for staycations at Parkroyal Collection Pickering, Singapore; Shangri-La Hotel; and The Outpost Hotel Sentosa during the livestream on July 21.
Packages sold via the livestream all come with a Flexibooking Guarantee and are fully refundable prior to redemption, another initiative by the group to mitigate uncertainty and restore confidence in travel.