Singapore Airlines (SIA) has partnered US wellness brand Canyon Ranch to introduce a new level of comfort and relaxation to ultra-longhaul travel.
The programme will be rolled out on SIA’s Singapore-New York service, which will launch on October 11 as the world’s longest commercial flight with a duration of 18 hours 45 minutes.
The partners say this will also be extended to nonstop services from Singapore to Los Angeles and San Francisco.
Taking into consideration the longer flight duration and reduced body movement, SIA teamed up with Canyon Ranch experts and nutritionists, who will develop cuisine that focuses on nutrition and hydration. These will be offered in addition to SIA’s own meal selections.
The partners will also use sleep strategies designed to help customers in all cabin classes, improve the duration and quality of rest, as well as specific light settings to provide better cabin ambience for rest and relaxation.
Guided stretching exercises, led by Canyon Ranch exercise physiologists, will also be made accessible via personal seat-back entertainment systems to promote relaxation.
This will be the first time Canyon Ranch is taking its wellness methods to the air, after having serviced guests on land and at sea, according to CEO of Canyon Ranch, Susan Docherty.
The Canyon Ranch team of experts are from integrative medicine, exercise, nutrition and other disciplines – collectively known as Canyon Ranch Wellness Architects, and includes the 17th US surgeon general.