Tourism Western Australia enhances agent engagement in new campaign

Hamersley Gorge in Karijini National Park, Western Australia

Tourism Western Australia (Tourism WA) has teamed up with Travelport to promote Perth and Western Australia to travel agents within Australia.

The targeted trade campaign has been launched since October 16 to stimulate interest among travel agents within Australia, raise awareness of destination experiences and spur more tourist arrivals.

Hamersley Gorge in Karijini National Park, Western Australia

Over the past month, the campaign engaged over 200 agents who have completed a mini-training portal and referred friends and colleagues to participate in the training, according to Tourism WA.

Based on bookings done on Travelport’s platform, there was a 16 per cent growth in October for WA, compared to the same period last year.

Sponsored Post