Cambodia is gearing up to host its inaugural travel mart this week in a bid to boost international visitors to the country, ahead of its 2020 target of attracting seven million foreign tourists.
The Cambodia Travel Mart, organised by the Ministry of Tourism and Slickbooth Holding, Events and Public Relations, will kick off on November 17, and will take in three jam-packed days of activities. These include pre-online business matching, friendly golf tournaments, tourism-related workshops, seminars and display and information booths.
The tourism business forum is expected to attract more than 500 companies and agencies from across the globe. This includes about 200 national and international sellers, and more than 200 international and national buyers. More than 50 media agencies will also attend.
At the event launch, tourism minister Thong Khon said CTM is two years in the making and comes at a time when the country has started to “integrate itself in the region”, and aims to demonstrate its “abilities to compete with neighbouring countries and attract tourist growth”.
Supervised by TTG Asia Media and Events, CTM will also promote ASEAN tourism destinations and mark Visit ASEAN@50 celebrations.
For more information, visit www.ctmcambodia.com/en.