Guiddoo gets smaller Indian agencies to automate

With technology still a painpoint especially for mom-and-pop agencies in India, Guiddoo, a B2B platform offering tours, dining and shopping options for Indian travellers, has rolled out two new solutions targeted at smaller players.

Despite the predominance of smartphones, many travel formalities such as reservation confirmations, directions, and itineraries are still a hassle and largely paper-based, Guiddoo said.

Guiddoo eyes smaller players

Its Trip Assistant allows agents to keep in touch with their customers during a trip with itinerary sharing, live updates (e.g. pickup details) and in-app communication through chat and call.

For tour operators and DMCs, Guiddoo’s CRM is introducing a customisable interface that integrates lead management, query handling, finance and post sales management into operations. This would allow tour operators to manage bookings from the point of sales until customers return from their trip, in addition to reducing dependence on emails and spreadsheets.

Biswajeet Karmakar, director of sales, Guiddoo, who leads the B2B technology distribution, commented: “With the correct use of technology we can automate the whole process resulting in minimal error and help (smaller players) compete effectively with the bigger technology-driven travel companies.”

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