Hyatt Hotels Corporation is beefing up its health and fitness offerings with the purchase of spa operator Exhale for an undisclosed amount.
Hyatt will oversee the 25 Exhale locations in the US and Caribbean, and already has plans to expand the brand to Hyatt hotels in more resort settings and freestanding locations as well. The hotel giant also plans to offer Exhale-related perks for members of the World of Hyatt loyalty programme.
Meanwhile, Exhale “will operate as a distinct standalone brand within Hyatt’s wellness category”, said the spa operator’s CEO and founder, Annbeth Eschbach, in a statement.
This is the second wellness company Hyatt has acquired this year, following its purchase of Miraval Group in January. The Chicago-based hotel company has plans to integrate the Miraval brand into its portfolio and develop more Miraval-branded resorts.