Meixi Lake Hotel, other developments boost Changsha’s MICE appeal

meixi-lake-hotel
A rendering of a guestroom at Meixi Lake Hotel

SLATED to open at the end of October is the 310-room Meixi Lake Hotel, a Luxury Collection Hotel, Changsha.

The hotel, equipped with seven meeting venues totalling 2,679m2 – the largest measuring 1,100m2 – is targeting small MICE groups from the electronics, IT, automobile and medical sectors, general manager Eddie Tang, said.

The ideal group size for corporate meetings, product launches and seminars the hotel is eyeing is between 150 and 200 people, with the domestic market taking up a 90 per cent share, he added.

Heavy machinery, advanced materials, automobile and parts manufacturing, electronics and IT, food, tobacco and biological medicines are industry pillars in Changsha, the capital of Hunan in south-central China.

Taking up the upper floors of a modern tower with businesses, shops and a cultural centre, Meixi Lake Hotel is located 10 minutes from the Changsha National High-Tech Industrial Development Zone, 20 minutes from the Changsha North Train Station and 45 minutes from the Changsha Huanghua International Airport.

Meixi Lake Hotel is the first international luxury brand to enter the city in years, and the property will complement the 260,000m2 Changsha International Convention and Exhibition, expected to be ready end-2016.

Moreover, the construction of a 67ha movie town in Xiangjiang New Area, with investment by Huayi Brothers Media Corporation, China’s largest private film company, is expected to further enhance the city’s tourism appeal.

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