OUTRIGGER Enterprises Group has appointed two vice presidents to its executive team – Bitsy Kelley, vice president, corporate relations; and Monica Salter, vice president, corporate communications.
Bitsy Kelley
In her new role, Kelley will be representing Outrigger to audiences globally through relationship building, community outreach and company events. She will also continue as corporate spokesperson, and lead the company’s conservation and sustainability initiatives at Outrigger destinations across the globe.
Kelley has been vice president corporate communications since 2013. She has also served as director of brand and business development for Ohana Hotels and Resorts.
Monica Salter
Meanwhile, Salter joins Outrigger from Bennet Group Strategic Communications, where she was senior vice president for the past eight years. Previously, Salter had been a public relations director for Hotel Lanai, communications manager for Xterra’s International trail run series and assistant marketing director for the University of Hawaii athletics department.
As vice president, corporate communications, Salter will oversee strategy and direction for internal and external communications to elevate Outrigger’s brand awareness. She will also serve as primary media contact during crisis situations, and manage Outrigger’s global public relations partners and in-house team.
