AS A signal of returning confidence in Thailand’s MICE sector, major international conferences and events scheduled to take place in Thailand from 2H2014 to 2015 will go ahead as planned even as Thailand Convention & Exhibition Bureau (TCEB) bags new wins.
Among these include the 74th FIP World Congress of Pharmacy and Pharmaceutical Sciences 2014, which will draw 2,000 attendees; the Harmony World Puppet Carnival in Bangkok for 30,000 attendees in November; and the Unicity Global Convention, to welcome more than 50,000 guests in October.
Nopparat Maythaveekulchai, president of TCEB, remarked: “Stability is a key consideration for MICE travellers, and the confidence shown by international organisers is proof-positive that Thailand is again ready to host MICE events of any size and scale.
“We look forward to extending our famous warm Thai hospitality and world-class MICE services to 157,930 high-quality business travellers during the final quarter of the 2014 fiscal year.”
Thailand’s other confirmed major MICE events include IT&CM Asia and CTW Asia-Pacific 2014, the 10th International Mycological Congress, Food & Hotel Thailand 2014, INTERMACH 2015, and ProPak Asia 2015, among others.
These come on top of the 15 other bids Thailand has recently won that will draw almost 10,000 international visitors in total.
TCEB revised its forecast for Thailand’s MICE industry this year, predicting 87.2 billion baht (US$2.7 billion) in revenue and 888,210 MICE travellers.