Suntec Singapore bags 88 key events for 2014

FIVE months after emerging from a major renovation this year, Suntec Singapore Convention Exhibition Centre has released a sterling line-up of key events for 2014.

The company has announced 88 key events for its 2014 line-up, including 16 major medical events, 16 tradeshows, 19 consumer events and 37 international conferences and special events.

The events range widely from medical and technology to lifestyle and financial industries, including first timers such as Blueprint 2014, Asia’s Fashion Gateway, Prudential Eye Awards, Singapore Art Fair, AAMA-TEX, UROFAIR and Trans Asia 2014.

Exhibitions continue to form the core of the business with events such as HR Summit, Beauty Asia and Asia PCR/SingLive that have signed multiple-year deals with Suntec Singapore.

Suntec Singapore’s efforts to be a PhRMA-code compliant venue are also paying dividends, having attracted many of the country’s major medical trade events such as Occupational Safety & Health Asia, Medical Fair Asia and IDEM Singapore, Asia’s leading dental trade fair and scientific conference, with 6,000 delegates attending over three days.

The centre will also host international conferences such as International Symposium on Pediatric Neuro-Oncology, 7th Annual Congress on Glaucoma Surgery, IDF Western Pacific Regional Congress and International Conference on Co-ordinated Chemistry.

Returning consumer shows include COMEX 2014, Bookfest@Singapore 2014, Food and Kitchen Expo as well as Food and Beverage, while new consumer events include SG Tech Show.

CEO Arun Madhok said: “I fully expect 2014 to be a very successful and busy year. Having said that, we are not just looking to fill the Centre for the sake of it. We are looking to foster long-term collaboration with events and clients who can use the full potential of our Centre for our collective success.”

In the five months since re-opening in June 2013, the centre ran 196 events with a total of 780,000 visitors. This included 56 exhibitions and 124 conferences and meetings, including first-time events to Singapore such as the International Federation of Library Associations and Institutions, which brought in 3,890 international and local delegates from 122 countries.

New exhibitions included Cloud Expo Asia and Data Centre World, while repeat customers included ad:tech, ICMAT, Singapore Gifts and Stationery Show, IMCAS Asia, Singapore Chinese Chamber of Commerce SMEs and Spikes Asia.

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