ACCOR will launch its Sofitel, Pullman and Formule1 brands in India by year-end, bringing the company’s total number of brands in the country to six.
Accor’s CEO, Denis Hennequin, said: “Accor is excited about the growth prospects in India and where we are taking a multi-segment approach to the market. This will see Accor participate in the upscale and luxury segments while developing strongly in the budget and mid-scale segments.”
Sofitel will debut with the opening of the 302-room Sofitel Mumbai BKC (Bandra Kurla Complex) in the third quarter. The hotel will feature four dining outlets, eight meeting rooms and Sofitel’s signature So Spa. An additional Sofitel is scheduled to open in the Mulund area in Mumbai in 2015.
Pullman is also due for a third quarter launch, with the 284-key Pullman Gurgaon providing 13 meeting rooms and three restaurants. Three additional Pullman hotels are committed in India, including at Delhi International Airport in 2012.
Budget hotel brand Formule1 will open two hotels in Pune and Noida in the fourth quarter. Ten Formule1 sites have been secured throughout the country so far.
Accor has commitments for 62 hotels in India and remains on track to achieve its previously announced ambitions of 90 hotels in the country by 2015. Currently operating nine hotels in the country, Accor will open 21 hotels in India between now and end-2012.