Tag: Swisstainable
Switzerland Tourism uses traveller data to sharpen inbound strategy
Switzerland Tourism is moving beyond growth numbers, focusing on sustainable travel and targeted experiences for key segments. And it is doing so with the...
Switzerland Tourism, Trafalgar to create first fully Swisstainable itinerary
Switzerland Tourism and Trafalgar have teamed up to develop the first-ever Swisstainable travel itinerary that will support Switzerland’s natural and social resources while achieving...
Switzerland invites Chinese travellers to stay longer in the destination
The three-day-long annual Switzerland Travel Experience (STE) China 2023 held in Hong Kong last week drew 110 buyers and travel agents from Greater China,...
Setting a conscious goal
Switzerland Tourism is leading a movement towards sustainable tourism that benefits both the industry and an increasingly environmentally conscious travelling public, explains CEO Martin Nydegger
Kuoni Tumlare, Switzerland Tourism push sustainable Swiss tourism agenda
Global DMC Kuoni Tumlare has signed a memorandum of understanding (MoU) with Switzerland Tourism (ST) to introduce the world’s first directly bookable tourism portfolio...
