Tag: Sojern
Sojern names new president and GM of global destinations
AI-powered travel marketing platform, Sojern, has appointed Sylvia Weiler as president and general manager of its global destinations business.
Weiler returns to the company after...
RateGain unites Adara and Sojern under one brand
RateGain Travel Technologies has unified Adara and Sojern into a single global entity operating under the Sojern brand, creating what it describes as the...
Advance flight, hotel bookings stream in for F1 Singapore race weekend
The promise of a thrilling night race and an impressive entertainment line-up featuring high-profile international acts over three days, from October 3 to 5, 2025, is drawing overseas F1 fans to Singapore. Flight data shows bookings for Singapore ahead of the races are up since June, while hotels are enjoying a more lively booking pace compared to 2024.
Sojern partners with Ascott to boost direct bookings
Sojern has been appointed as a global marketing partner for The Ascott. Through this partnership, Sojern will use its AI-based marketing platform to improve...
Sojern launches fully managed e-mail marketing service for hoteliers
Marketing platform Sojern has rolled out a fully managed e-mail marketing service that is said to be the hospitality industry’s first solution to streamline...
Digital advertising spend among DMOs remain strong: new Sojern report
Sojern’s latest edition of the State of Destination Marketing 2025 report finds that DMOs are maintaining or increasing digital advertising budgets compared to last...
Sojern, Cloudbeds to enhance hotel operations and guest engagement
Sojern and Cloudbeds have teamed up to simplify hotel operations and boost guest engagement, offering solutions to tackle some of the biggest challenges faced...
Travel desires spike this holiday season: Sojern study
Sojern’s latest travel data ahead of the holiday season and beyond – pulled as of October 1 – shows that travellers are eager to...
Sojern publishes unique destination marketing report for travel industry players
Digital marketing platform Sojern has launched the State of Destination Marketing 2024 report for destination marketing organisations (DMOs). It is said to be the...
Sojern acquires VenueLytics to bolster its hospitality platform
Travel marketing platform Sojern has acquired VenueLytics, and will incorporate the latter’s capabilities as an extension of the Sojern Travel Marketing Platform.
This acquisition expands...
