Tag: Passion Made Possible
Singapore Tourism Board’s refreshed campaign to drive tourism growth
Singapore Tourism Board (STB) will be refreshing its Passion Made Possible (PMP) campaign, which is expected to be the impetus to maintain the momentum...
Singapore courts sports fans in latest tourism campaign
The Singapore Tourism Board (STB) has launched its next promotional campaign under the Passion Made Possible brand, with the latest theme courting global fans...
Second wave of Singapore tourism campaign unleashes local talent
The Singapore Tourism Board (STB) has kicked off the second wave of its Passion Made Possible campaign with a greater emphasis on co-creation with...
Singapore’s ‘heartland’ draws tourists in search of authenticity
Travellers to Singapore are no longer content with visiting the iconic landmarks like Marina Bay Sands and Universal Studios, and agents are responding by...
A forgotten island
Is there a place for the Sentosa Harbourfront precinct in Singapore’s new tourism identity?
When passion drives purpose
Travel operators and hoteliers in Singapore are crafting novel tours and products to build upon the country’s new destination branding
A virtual dining experience, 6,300km apart
Distance proves no barrier as the Singapore Tourism Board (STB) last night hosted media and influencers from both countries at a simultaneous virtual dinner...
For Singapore, fresh attempts to woo visitors
Singapore is rolling out a suite of events, attractions and updates for 2018 and beyond to keep visitors coming.
Among the events are Design Orchard,...
Tourism, trade boards tell a Singapore story about passion
The Singapore Tourism Board (STB) and the Singapore Economic Development Board (EDB) have launched a unified brand, Passion Made Possible, to market Singapore internationally...