TTG Asia
Asia/Singapore Tuesday, 24th March 2026
Page 881

Philippine’s tourism revival hits roadblock amid renewed restrictions

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Domestic tourism in the Philippines is expected to fare worse this year compared to 2020, as metro Manila and four surrounding provinces are placed under enhanced community quarantine (ECQ) – the highest of the four levels of lockdown – starting today (March 29), after just a week of implementing stricter quarantine measures.

While only metro Manila, and the provinces of Laguna, Cavite, Rizal and Bulacan – collectively dubbed as the NCR Plus – are under ECQ, tourism nationwide has been affected as the Department of Tourism has banned hotel staycations countrywide except for destinations under modified general community quarantine (MGCQ) – the lowest level of quarantine. Additionally, airlines have already cancelled a number of domestic flights.

Tightened quarantine curbs amid rising Covid infections in the Philippines has brought the country back to square one; tourists along Real Street in Intramuros, Manila, the Philippines in January 2021 pictured

The NCR Plus areas will be under ECQ until April 4, subject to weekly reviews; with strictures including 18.00 to 05.00 am curfew, limited public transport, skeleton staff for most industries and offices, and no public gathering of any kind.

“You can write off Philippine tourism this year, which is going to be worse off than last year,” hospitality consultant Jerome de la Fuente told TTG Asia.

“It will not be revived because daily Covid-19 infections are shooting up to nearly 10,000, triggering this latest round of lockdown, and so the people’s confidence to travel isn’t there anymore,” he added.

“Health and safety protocols are in place, yet the infections are increasing. Unless the government rushes vaccination, the people’s confidence (to travel) will not return. But there’s not even enough vaccines yet for health and medical frontliners.”

Being under ECQ brings the country back to square one, back to a year ago at the onset of the pandemic.

For hoteliers like Margie Munsayac, vice president sales and marketing of Bluewater Resorts, “changing policies on quarantine and lockdowns will always be a big challenge to our industry”. Munsayac is part of a group of tourism players from the private and public sectors who have sought to revive tourism with ongoing marketing and promotions of Cebu and Bohol in the Visayas, including hefty discounts.

“Stability of policies would always be a big factor for marketing traction. And once again, the tourism sector catering to the leisure market will be on a standstill for NCR Plus”, said Munsayac, adding that “other destinations outside NCR Plus will likewise be affected”. “It would be a blessing if travellers would rebook, but a good percentage will really be cancelled trips,” she said.

“But we do understand the need for the stricter quarantine guidelines, which us tourism stakeholders fully support. We are just hopeful that when (travel restrictions lift), Filipinos will be more vigilant in the basic health protocols and will feel once again confident and safe to travel and support tourism,” said Munsayac.

De la Fuente suggested starting a Save Philippine Tourism campaign as a way to revive the country’s economy. He lamented that the industry is “on our own”, expressing disappointment in the government’s “apathetic attitude”, unlike other countries like Singapore and Thailand whose governments understand the value and contribution of tourism to their economies, and have supported the industry with initiatives such as substantial bailout packages during the pandemic.

Vietnam Airlines resumes international flights

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New marketplace aims to connect luxury travel brands with India’s affluent travellers

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Costa Cruises names new president and CCO

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Hate matters: Anti-Asian Hate is influencing travel intentions

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Shall we take a moment to talk about the Anti-Asian Hate movement that is raging in the US? On the surface, it seems to have a distant relation to travel and tourism since these hate crimes are mostly aimed at the resident Asian American and Pacific Islander (AAPI) community.

However, look just a little deeper and you will realise it has a significant effect on travel and tourism.

When I did a profile interview late last year with Olivier-Henry Biabaud, CEO of TCI Research, who founded the Resident Sentiment Index model to help destinations gauge and benchmark the level of tourism support they have in their community, he told me that residents are the face of a destination, and it only takes a minority of angry residents who lash out against tourists and tourism to establish a bad reputation for the destination, which will be long and pricey to repair.

Of course, Olivier was then commenting specifically about destination residents who are opposed to the concept of tourism in their backyard, and not racism-fuelled hate crimes. But for Asian consumers across the globe watching news about the US’s Anti-Asian Hate movement and taking in social media posts by AAPI citizens who are coming out with their own stories of abuse, there is little difference. Many would wonder if their skin would attract the same treatment should they go to the destination as tourists.

This consideration will resurface when they make their travel plans for the future.

That’s not just my imagination – a recent survey by Dragon Trail International on Chinese traveller sentiments found that friendliness towards Chinese travellers ranked first as a travel decision influencer by 65 per cent of respondents. That consideration outranks other critical factors such as zero confirmed Covid-19 cases, the absence of mandatory quarantines, flight resumption and personal access to a Covid-19 vaccine.

The same study, conducted from February 22 to March 3 this year, also found that more than 80 per cent of respondents rated the US as unsafe.

Unfriendliness to travellers can come in a wide spectrum, from a lack of understanding about their unique needs, such as dominant language and diet, to petty and deliberate negligence by service staff, and to severe and possibly fatal attacks.

Many people who have visited, studied or lived in the US as well as AAPI citizens have come forth with their own positive experiences of hospitality and friendship, in hopes of highlighting the presence of a welcoming majority.

Unfortunately, these messages are drowned out by bad news, which gather the most social media momentum.

With travel in a pandemic era, and even in the post-vaccination era, so much more tedious to arrange, how many consumers would risk ruining their rare leisure trip with a possible unfriendly experience? Unlike the AAPI community who has to live with and battle the problem at home, the Asian travelling community has a choice of where they want to holiday.

And they will likely pick somewhere safe, welcoming, and worth their time and money.

Karen Yue is group editor of TTG Asia Media. She sets the editorial direction for the company’s stable of travel trade titles and platforms, and produces content for them as well.

ATTA names new president

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Veteran tour operator, Sisdivachr Cheewarattanaporn, has been elected as the new president of the Association of Thai Travel Agents (ATTA).

Sisdivachr, who previously served in the position from 2011-2014, had beat Mingkwan Metmowlee, president of ASEAN Tourism Association (ASEANTA), to win the election on Thursday (March 25).

Sisdivachr Cheewarattanaporn elected as new president of the Association of Thai Travel Agents

In a speech after his win, Sisdivachr pledged to take urgent action to save Thailand’s tourism industry, with aims of reopening the country to international tourists by 3Q.

To that end, he will work with airlines to launch a digital Covid-19 vaccine passport to lure foreigners back to the country, as well as continue appealing to the government for financial aid to help tour operators impacted by the Covid-19 pandemic.

Additionally, he will work with the private sector to train the tourism workforce, create marketing tools, and develop new products and services for tourists.

Sisdivachr said: “My aim is to save Thailand’s tourism industry and reclaim the country’s position as top tourist destination on the global map.”

Phuket to welcome vaccinated foreigners from July 1

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Global airports to bleed US$94b in 2021: ACI World

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Some 4.7 billion fewer passengers are projected to travel by this year-end, representing a decline of 47.5 per cent in global passenger traffic, according to a report by Airports Council International (ACI) World.

This is estimated to equate to a loss in revenue of more than US$94 billion this year, which is half of the projected baseline.

Pandemic’s dramatic impact on aviation endures but signs of recovery emerge, says ACI; a near-empty Narita International Airport Terminal 2 in January 2021 pictured

The analysis was published in the Advisory Bulletin: The impact of Covid-19 on the airport business and path to recovery.

As prospects for a recovery in 2021 begin to emerge, ACI World estimates that different regions of the world will recover at different rates. At country level, markets having significant domestic traffic are expected to recover in 2023 to pre-Covid-19 levels, while markets with a significant share of international traffic are unlikely to return to 2019 levels until 2024 or even 2025 in some cases.

ACI World has said an interoperable health data trust framework to facilitate safe border reopening and cross-border travel must be established to support this recovery. ACI added that it supports any system which will allow testing and vaccination data to be shared consistently, effectively, and in a way that protects the personal data of those that use it.

“The world is embarking on the biggest vaccination campaign in history, and we see positive indications in countries with high rates of vaccination and ACI World has discerned an escalation of these encouraging signs and prospects for recovery with a surge in travel in the second half of 2021 expected,” ACI World director general Luis Felipe de Oliveira said.

“Despite this, Covid-19 remains an existential crisis for airports, airlines and their commercial partners and we need support and sensible policy decisions from governments to ensure that aviation can fuel the global economic recovery.

“We hope an upsurge in confidence in air travel provided by vaccination and safety measures should result in the number of people travelling outside of their countries will start this spring and significantly increase by mid-year.

“Aviation recovery will not take-off, however, without a coordinated and globally-consistent approach to vaccination and testing, coupled with a safe and interoperable methods of sharing testing and vaccination information.”

With regards to economic impact, as a consequence of uncoordinated travel restrictions combined with small domestic markets, Europe is forecast to remain the most affected region in absolute terms with an estimated drop in revenues of more than US$37.5 billion for the full year 2021 compared to 2019.

In relative terms, the Middle East and Europe are forecast to suffer the biggest hits with decreases of 58.9 per cent and 58.1 per cent, respectively. Asia-Pacific is the region with comparatively the least impact, but it is still expected to experience a very significant decrease of 40.3 per cent against the projected baseline.

“Upsizing” could be one of the next major travel trends, says GlobalData

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Covid-19 robbed global tourism of US$4.5 trillion in 2020: WTTC

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The global travel and tourism sector suffered a loss of almost US$4.5 trillion in 2020 due to the impact of Covid-19, revealed WTTC research.

The tourism body’s annual Economic Impact Report (EIR) showed the sector’s contribution to GDP dropped a staggering 49.1 per cent. In comparison, the overall global economy dropped by just 3.7 per cent last year.

Tourism sector’s contribution to GDP plunged 49.1 per cent in 2020; lone female tourist strolling along an empty street in Old Town Dubai in December 2020 pictured

Vast losses run up during 2020 paint the first full picture of a sector struggling to survive in the face of crippling travel restrictions and quarantines, which continue to threaten the recovery of the world economy.

Altogether, the sector’s contribution to global GDP plummeted to US$4.7 trillion in 2020 (5.5 per cent of the global economy), from nearly US$9.2 trillion the previous year (10.4 per cent).

In 2019, when global travel and tourism was thriving and generating one in four of all new jobs around the world, the sector contributed 10.6 per cent (334 million) jobs globally.

However last year, as the pandemic ripped through the heart of travel and tourism, more than 62 million jobs were lost, representing a drop of 18.5 per cent, leaving just 272 million employed across the industry globally.

These jobs losses were felt across the entire ecosystem of travel and tourism, with SMEs, which make up 80 per cent of all businesses in the sector, particularly affected. Furthermore, as one of the world’s most diverse sectors, the impact on women, youth and minorities was significant.

However, the threat persists as many of these jobs are currently supported by government retention schemes and reduced hours, which without a full recovery of travel and tourism could be lost, said WTTC.

The global tourism body fears governments cannot continue to prop up threatened jobs indefinitely and must instead turn to the sector to help its recovery, so it can power the global economic revival by saving businesses and creating much needed new jobs and saving the millions of livelihoods that depend on the sector.

The report also revealed a shocking loss in international travel spending, which was down 69.4 per cent on the previous year. Domestic travel spending fell by 45 per cent, a lower decline due to some internal travel in a number of countries.

Gloria Guevara, WTTC president & CEO, said: “With the sector’s contribution to GDP plunging by almost half, it’s more important than ever that travel and tourism is given the support needed so it can help power the economic recovery, which will be instrumental in enabling the world to revive from the effects of the pandemic.”

While 2020 and the winter of 2021 have been ruinous for travel and tourism, with millions around the world in lockdown, WTTC research showed that if international mobility and travel is resumed by June this year, it will significantly boost global and country level GDPs – and jobs.

According to the research, the sector’s contribution to global GDP could rise sharply this year, up 48.5 per cent year-on-year. The research also showed that its contribution could almost reach the same levels of 2019 in 2022, with a further year-on-year rise of 25.3 per cent.

WTTC also predicted that if the global vaccine rollout continues at pace, and travel restrictions are relaxed just before the busy summer season, the 62 million jobs lost in 2020 could return by 2022.