TTG Asia
Asia/Singapore Saturday, 25th April 2026
Page 1830

Sabre – a year later

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It’s been a year since Abacus International became Sabre Travel Network (STN). Raini Hamdi asks Roshan Mendis, who heads STN in Asia-Pacific, what has changed.

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What has changed since Sabre gained full ownership of Abacus a year ago?
We have a new organisation, a new leadership team, doubled our investment in product and organised ourselves as part of Sabre global to ensure we get all the goodness of Sabre without losing our Asian heritage, culture and way of doing business that Abacus had been sensitive to.

An example of the more ‘goodness’?
Before (Abacus) didn’t have the ability to leverage much of Sabre global development or global innovation pipeline.

Now, for example, while we retain a product function in the region, we can work with the global development team to ensure that the Asian business gets the necessary investment on things that are important for the region.

When you came in a year ago, you told me you wanted to meet all the travel agencies and understand how business was changing for them. What are your findings?
Firstly, the traditional agencies are feeling rapid competition from online entrants, both locally and internationally.

Secondly, they are feeling the pressure from customers demanding more of them, making it necessary for them to be better equipped and better informed about pricing, trends, destinations, etc.

Thirdly, our larger customers who were traditionally one-market customers are becoming regional if not global customers.

So we have been organising ourselves, in terms of our structure, product investment and service models, to better cater to those needs.

Examples?
In terms of the larger agencies becoming regional or global, as part of our reorganisation, we are developing two global customer service centres in Singapore and India (Sabre currently has these centres in Uruguay, Poland and the US), so these customers can access product or service specialists instantly.

It can be on something as tactical as a billing or pricing question to something more complex like ‘how do I price and ticket this multi-stop, multi-airline, multi-class fare?’

I also talked about travel agents feeling the need to be better equipped and informed. We are launching later this year Sabre Red Workspace 3.0, the next-generation desktop that will empower travel consultants to deliver far more seamless and personalised travel experiences – not just itineraries – by combining data-driven insights with intuitive design.

And to enable traditional agencies to have an effective online presence, we are rolling out a number of products, including our next-generation WebStart later this year.

What’s new with WebStart?
With the passing of time, things just get much more sophisticated and capable.

A defining feature of the next-generation WebStart is an online/offline interaction. A customer can shop online, make a reservation, then walk into a traditional store and have the agent pull out that reservation and fulfil it. Or vice versa: they can walk into a store, book a trip, go home and talk to their family about it, pull out the reservation online and confirm it.

We’re also looking to equip agencies who are new to having an online presence with the basic level of e-commerce marketing, so not only will they have an online presence but effective marketing in channels new to them such as Google, Facebook and TripAdvisor.

You had B2C experience with Zuji and Travelocity. What new perspectives can you offer agents now that you’re on the GDS side?
My observation from other parts of the world, even in online markets that are more mature, is that there is space for both online and offline players to grow their respective businesses – as long as they’re innovating and continuing to bring value to their customer.

We pride ourselves in being strategic partners to our customers, so we often find ourselves in the room with our customers thinking ‘what are the differentiating elements of our business? Which of those are sustainable?’ together.

Through this process we learn what their needs are, then match our products with their needs. If we don’t have a product that matches those needs, then we either build it or bring in a third party that can fulfil the role.

What are the differentiating elements of agencies today?
There are travel agencies that differentiate themselves on a very unique service level. There are agencies that differentiate themselves on running robust corporate travel programmes. There are those that differentiate themselves by just having ubiquitous presence.

There’s no way travel agencies will die?
I can confirm that the traditional travel agency will continue to grow and thrive.

Why?
Because we have seen that in markets where the OTA business has grown, it’s not necessarily at the expense of the traditional travel agencies, but by bringing new travellers into the market.

What motivates you in the job?  
I’m now coming to 20 years with Sabre, and in those 20 years I haven’t had a job for longer than three years, so I got to do a lot of different and exciting things under the same organisation. That includes Zuji, Travelocity and now Abacus’ integration into Sabre.

The industry is a fascinating business and I have had the benefit of being on the online side for a number of years and now coming back to the GDS side and having OTA customers. What motivates me also is the rapidly changing business and having constituents that have been around for as long as Sabre has been – in excess of 50 years – along with some brilliant young startups that are looking to disrupt the environment. There’s never a dull moment!

In the past 12 months from the word go, we have rebranded ourselves, restructured ourselves and rightly skilling ourselves with the right people to achieve our goals and objectives (most recent was the appointment of Todd Arthur as vice president sales and market development, replacing Brett Henry).

And with the product investment that has gone into Asia-Pacific, I’m excited about how well poised we are for growth in this region.

This article was first published in TTG Asia, July 8, 2016 issue, on page 10. To read more, please view our digital edition or click here to subscribe

Photo of the Day: Costa Asia marks a decade of cruising in China

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Costa Group Asia president Buhdy Bok (third from left) and Carnival Asia COO Michael Ungerer (fourth from left), together with industry partners and staff representatives, attended the 10th anniversary ceremony in Shanghai

Costa Asia marked its 10th anniversary milestone in China by inviting industry partners and staff representatives to its celebration in Shanghai on July 1. The 2,000,000th passenger also attended the celebration as the guest of honor and was awarded a free ticket for a Costa Cruises vacation. Since its maiden China voyage in July 2006, Costa Asia has served two million passengers in the China and Asia markets.

Brexit’s lessons for ASEAN

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Pakse, Laos

Pakse, a small city nestled at the confluence of the Mekong and Xe Don Rivers in the southern Laos province of Champasak, was the staging ground for the first-ever ASEAN Ecotourism Forum (AEF) in June. For three days, tourism ministers and senior executives from the 10 member states came together for a historic ministerial roundtable to adopt the Pakse Declaration that will lead to an ASEAN roadmap for the strategic development of ecotourism clusters and tourism corridors.

While the success of the new declaration is still years away from realisation, the strides that ASEAN has made in working towards a common ecological and tourism goal bodes well for the region’s sustainable development and conservation.

The Pakse Declaration, which got its inspirations from the European Green Belt − a pan-Europe ecological network that stretches along the former Iron Curtain − also comes at an especially poignant time as the UK had just voted in a referendum to leave the EU, long held up as a model of regional integration for ASEAN.

Brexit may mark the beginning of the EU’s disintegration, but now is not the time for ASEAN to use  the union’s current disarray to vindicate its gradualist approach, which often results in decision making and integration that move at snail’s pace. More than ever, ASEAN needs stronger cooperation and deeper collaboration for causes such as elimination of human trafficking, wildlife protection, human capital development, etc.

One area that certainly needs attention is intra-region connectivity, a point that was driven home during the AEF. Without daily direct flight connections between Pakse and Bangkok (where I’m based), I had to first fly to Vientiane, board a domestic flight with a stopover at Sannavakhet, before finally arriving in Pakse, a journey that took six hours by air for two cities merely 700km apart; other ASEAN delegates based outside of Laos and Thailand took closer to 10 hours to reach Pakse.

Stronger intra-region connectivity will narrow the development and tourism opportunities gaps in South-east Asia, an echoing sentiment at AEF from many industry members who are keen to promote and sell under-visited destinations like southern Laos, an area home to coffee plantations, tumbling waterfalls and ancient temples.

Brexit also provides many learning points for ASEAN (read the implications Brexit has on the Asian travel industry), one of which is that a bloc must continue to accrue benefits for all its members. After all, people only want to be part of a club for as long as it offers meaning and benefits.

South-east Asia has much unfulfilled potential in many areas, tourism included; we just need stronger vision and leadership to realise ASEAN’s aspirational goals of inclusive growth and benefits for all.

This article was first published in TTG Asia, July 8, 2016 issue, on page 2. To read more, please view our digital edition or click here to subscribe

New MD helms Diethelm Travel Cambodia

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RONNI Dalhoff has been appointed managing director of Diethelm Travel Cambodia, replacing former managing director Pierre Jungo who has retired after being with the company for 20 years of service.

A Danish national, Dalhoff has lived in Cambodia for the past five years working as an operations manager and hotel manager. Prior to these roles, he worked as a sales representative in a Danish travel agency that specialised in South-east Asia, as well as a travel consultant to tour operators in Cambodia.

Walk Japan’s self-guided tour trails Kumano Kodo UNESCO site

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KYUSHU-based tour operator Walk Japan has launched a self-guided walking tour along the ancient Kumano Kodo pilgrimage route, one of only two in the world with UNESCO World Heritage status.

The 7D6N self-guided Kumano Wayfarer tour begins from Kyoto’s Nakahechi trail, taking participants on a hilly, winding path through forests to get to the sacred Kumano Sanzan shrines.

Participants will also pass oji sub-shrines, carved deities and local villages, with opportunities to catch scenic views of tea fields and the Pacific Ocean along the way.

Accommodation will mostly be in family-run inns offering home-cooked cuisine and onsen baths, with a resort stay rounding up the tour.

Priced from 180,000 yen (US$1,752), the Kumano Wayfarer tour includes accommodation, six breakfasts, two lunches and train transfers departing and returning from Kyoto. Flights are not included in the package.

Walk Japan tags the route a level 4 on its scale of difficulty, implying it is “suitable for anyone who can (comfortably) walk at a gentle pace for four to six hours”. Participants are given the option to lengthen or shorten the daily itinerary to suit their energy levels.

SIA auctions seat upgrades in new bidding tool

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SIA’s premium economy seats

SINGAPORE Airlines (SIA) has unveiled mySQupgrade, a new invitation-only bidding system that allows passengers to upgrade to premium economy, the national carrier announced in an email notification to members of its loyalty club KrisFlyer on Wednesday.

According to the notice, qualified customers booked on economy class will receive an email invitation to bid for a seat in premium economy class seven days before departure. Bids must be in dollars and lie within a preset range.

Passengers can make, change or cancel their bid for an upgrade any time before 50 hours to departure. Successful bidders will receive an email notification 48 hours prior to departure, and only successful bids will be charged.

The airline also assured its KrisFlyer members that redemption booking confirmations will receive priority over upgrade bids through mySQupgrade.

mySQupgrade is only available for premium economy upgrades at the moment but SIA said the service will be gradually introduced across the network.

Permanent visa-free deal for Europeans to Vietnam wanted

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TRAVEL experts hope Vietnam’s visa waiver for five European countries will be made permanent after the successful scheme was extended for another year.

The Vietnamese government has announced the extension of visa exemptions until June 30, 2017 for tourists from the UK, France, Italy, Spain and Germany for single-entry stays of 15 days or less.

The move was introduced as a one-year scheme in July 2015 to boost tourists from these countries.

“This is a welcome move because we need the support from these five European countries to increase arrivals to Vietnam,” said Robert Tan, co-founder and business development director of Lac Hong Voyages.

Having seen more guests from the European countries since the regulation was introduced, Khiri Vietnam country manager Florencia Allo Moreno believes the number will continue to rise.

Said Moreno: “We hope this could be a permanent exemption as travellers from these countries are really interested in travelling to Vietnam, and an easy immigration process is always a positive thing.”

Vincent Tran, marketing manager for Minor Hotels Vietnam, agrees that the visa-free policy makes the destination more attractive to foreign visitors.

“With many of our guests coming from overseas, we fully support the decision and look forward to seeing more countries included in the visa-free list,” he added.

Industry inputs sought for Greater Mekong Subregion’s future development

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The Third Thai–Lao Friendship Bridge over the Mekong river

CALLS are being made to the industry to help steer tourism in the Greater Mekong Subregion (GMS) in the right direction for the next decade.

More cross-country communication, conservation efforts, open borders, co-operation between governments and the private sector, and a stronger emphasis on providing quality experiences are essential to transform the GMS into a more attractive tourist destination, said industry stakeholders at this year’s Mekong Tourism Forum in Sihanoukville.

With the ultimate aim of presenting the GMS – China, Cambodia, Laos, Myanmar, Thailand and Vietnam – as a single destination focusing on culture, nature and adventure, the Mekong Tourism Coordinating Office-led (MTCO) initiative has been working for the last decade to enhance the visitor experience and encourage organisations to work together to promote the region.

“We have already achieved a significant amount of multi-country initiatives, combined events and fam trips collaborated between countries,” said MTCO executive director Jens Thraenhart, adding that last year saw the launch of a united Mekong tourism brand along with a variety of social media platforms to promote the GMS as a whole.

“Governments of these countries said (tourism growth) will keep coming,” said Steven Schipani, senior portfolio management specialist of Asian Development Bank (ADB), which is assisting with drafting the strategy. “They need help to better manage the growth here.”

ADB consultant Walter Jamieson, who is also professor and director at Service Innovation Program, College of Innovation, Thammasat University, added that the formation of several regional agencies, such as CLM, ASEAN, GMS and CLMVT, will boost rather than complicate efforts, with many of the organisations sharing masterplans and objectives.

A draft strategy is set to be compiled by end-September, with the final document ready for approval in November. MTCO will host a series of workshops in the six countries during the next two months, with stakeholders and relevant organisations invited to put forward views.

Phuket trade hails clampdown on short-term holiday rentals

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INDUSTRY leaders in Phuket have welcomed the local government’s move to restrict condo owners from offering their properties for short-term holiday rentals.

The Phuket Provincial Land Office sent formal notices to all 234 registered condo projects on the resort island warning owners that they face fines of up to 20,000 baht (US$567) or maximum jail terms of a year if caught renting out properties by the day.

C9 Hotelworks managing director Bill Barnett said the widespread problem is a concern for both hotel owners, who were being put at a disadvantage, and Thailand’s revenue department.

“This has been a long time coming,” Barnett said. “The issue is not Phuket only but a national issue as there has been recent action in Pranburi as well. The proliferation of residential developments offering unit buyers hotel-type returns has spiralled and that’s the core issue, not an Airbnb one.

“It’s about condominiums mainly who have not obtained hotel licences, are not paying tax or adhering to legal requirements so the playing field is not level,” he elaborated.

Phuket Hotels Association president Anthony Lark was pleased to see the provincial government taking the matter seriously as condos operating as hotels had created many problems for the island.

“This practice undermines the business of legal hospitality operations and has implications for tax and tourist safety,” Lark said.

“Hotel licensing protects travellers by enforcing standards of safety and responsible environmental practices, and if these laws are bypassed it will have long-term negative effects on ‘Brand Phuket’ as the travel industry may lose faith in the destination, which affects everyone in travel-related businesses.”

Destination Asia Events revamps website for greater usability

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EASIER access to information essential for event planning well as richer content are being promised on the revamped Destination Asia Events website.

Launched on June 28, the redesigned website now provides event planners with a thorough understanding and overview of event options available in the 11 Asian destinations the company has operations in.

Users are able to view destination facts and extensive information on hotels and venues. For select destinations there is also an option to directly download event videos, programme overviews and ready-made presentations that are useful in creating winning proposals to clients.

China, Vietnam, Cambodia and Indonesia take the online offering further by making available virtual, 360-degree-view tours of the destination.

The new responsive site can work across all devices, ensuring every client has the best possible experience when navigating through its pages.

“We are excited about our new event website and the valued information it provides for clients who seek to remain ahead of their competitors,” said Victoria Sertic, COO of Destination Asia Events.

“The new site was required to better support our clients, providing them with the tools they need to succeed when competing against others. It also complements the support provided by our professional, local meeting and incentive staff who lead the way in providing faultless event services for groups of any size visiting Asia.”