Fairmont secures Barcelona hotel through rebranding

FAIRMONT Hotels & Resorts will take over the management of Hotel Rey Juan Carlos I in Barcelona, which will be rebranded as Fairmont Rey Juan Carlos I, Barcelona this autumn.

The 432-key property will also undergo an extensive renovation in 2015, though it will remain operational throughout.

Designed by renowned architect Carlos Ferrater, the hotel is located on Barcelona’s main avenue Avenida Diagonal, and close to the famous shopping districts of Placa Catalunya and Passeig de Gracia.

Next to the hotel is Camp Nou, home to FC Barcelona, while the Royal Polo Club of Barcelona is adjacent to it.

Jennifer Fox, president, FRHI International and Fairmont brand, said: “Barcelona is one of the most popular destinations in Europe and a key hub for the cruise market, as well (as) for MICE travel, a segment in which Fairmont has established itself as an industry leader.”

Facilities at Fairmont Rey Juan Carlos I, Barcelona include the Polo Restaurant, Club Lounge, a lobby bar, a fitness centre and spa with both indoor and outdoor pools, as well as 13 treatment rooms.

Meeting planners can take advantage of the property’s 2,500m2 of banquet and meeting space. The hotel provides direct access to the Palau de Congressos de Catalunya, a congress centre with over 4,000m2 of exhibition space and a 2,000-seat auditorium.

Added Martin Kandrac, executive vice president, real estate & development, FRHI Hotels & Resorts: “The addition of such a high-profile asset, in a key gateway city, is an important part of our growth strategy in Europe, and the hotel joins other iconic hotels in key markets such as The Savoy in London, Fairmont Hotel Vier Jahreszeiten in Hamburg and Fairmont Monte Carlo.”

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