The Touristly team
MALAYSIAN travel startup Touristly, first launched in June 2015, will be incorporating its platform with several companies within the Tune Group after securing investment from Kuala Lumpur-based incubator and accelerator Tune Labs.
Platforms such as AirAsia’s Travel 3Sixty, Tune Hotels, Tune Protect and AirAsia BIG will be integrated with Touristly’s activities planning functions, which are focused on Asia-Pacific destinations.
“We are very excited to be part of the Tune Group family as it complements our services for travellers and tourists. After a traveller books their flights and accommodation, the natural next step is to plan the holiday itinerary itself and this is where we come in,” said Aaron Sarma, founder and CEO of Touristly.
“We currently offer 7,000 deals in over 70 destinations and we will be working to grow our base to shadow AirAsia and AirAsia X’s 120 destinations. This will be in favour of completing the travel experience for anyone who flies with the airline.”
Touristly already integrated with AirAsia BIG earlier in March, which allowed users to earn AirAsia BIG Points when they use the travel platform to create and book their holiday itineraries.
“Touristly provides the Tune Group with a neat stepping stone to extend its presence along the travel and hospitality chain,” added Gareth Lim, co-managing partner of Tune Labs.
“AirAsia travellers, BIG Loyalty members, and Tune Hotels guests will now have easy access to a one-stop platform to plan, book, and purchase holiday activities – at a compelling price point consistent with Tune Group’s unique selling point – and share their travel experiences throughout Asia.”
