DOUBLETREE by Hilton Johor Bahru has made two new appointments, naming Freddie Coleman as director of operations and Amarinder Sadana as director of business development, ahead of the 335-key hotel’s opening in July 2014.
Originating from Sabah, Coleman brings more than 20 years of hotel management experience with him and was previously director of operations and director of food & beverage at Thistle Johor Bahru. In his new role he will lead and strategise on various operational activities, and will also focus on new business development opportunities.
Sadana has over 11 years of international hospitality experience across hotel operations, revenue management and sales and has worked with hospitality giants such as Starwood Hotels & Resorts, Intercontinental Hotel Group, Lemontree Hotels & Resorts and The Carlson Group of Hotels.
He has worked in Malaysia since 2012 and will be responsible for building the DoubleTree by Hilton marque through the brand’s latest venture into Johor Bahru, Malaysia, while ensuring a positive guest experience. Sadana is also tasked with forging and maintaining effective partnerships between the brand and entities in and around Johor Bahru, such as Legoland and Iskandar Malaysia.
