Meliá Hotels International targets Asia-Pacific expansion with luxury focus

Meliá Hotels International (MHI) is increasing its presence in Asia-Pacific, with one in every three new properties planned for the luxury segment. This includes the regional debut of its Paradisus by Meliá and The Meliá Collection brands, starting with Paradisus Bali — the group’s first all-inclusive resort in Asia, scheduled to open in December 2025.

Paradisus Bali will introduce the brand’s Destination-Inclusive concept, which emphasises local engagement and wellness. The resort will offer daily on- and off-site experiences aimed at connecting guests with Balinese culture and surroundings. Facilities will include eight restaurants, twelve venues, wellness activities, and family-friendly programming.

Meliá brings its Destination-Inclusive concept to Asia with Paradisus Bali

With 485 rooms and suites and seven private villas, Paradisus Bali will also include The Reserve, an adults-only area with exclusive services, and Family Concierge, a programme tailored for families.

The Meliá Collection will debut in Asia in 2026. Meliá Ba Vi Mountain Retreat is located in the Vietnamese highlands. In Laos, Grand Luang Prabang reflects colonial-era architecture with views of the Mekong River. In Inner Mongolia, The Meliá Collection Arxan will be set in forested mountains, intended as a quiet location that integrates natural surroundings and local traditions.

MHI is also expanding its F&B portfolio in the region. In Vietnam, Villa Le Corail, A Gran Meliá Hotel, located on the coast of Nha Trang, includes the restaurant Hispania, which showcases Spanish cuisine using local produce. Originally developed by Spanish chef Marcos Morán, the kitchen is now led by chef Azizskandar Awang.

In Indonesia, ERRE & Urrechu Jakarta – Asia’s first Basque fire-grilled dining concept by chef Iñigo Urrechu – has opened at Gran Meliá Jakarta.

Meliá Hotels International’s luxury developments extend beyond Asia-Pacific, with new properties planned in global locations. The ME by Meliá brand continues to expand in urban centres.

ME Malta, which opened in April 2025, is located in Mercury Towers in St Julian’s, marking the brand’s entry into the country. ME Marbella opened on July 1, 2025, bringing the brand to the Spanish coastal city.

Additional openings include ME Lisbon (expected 3Q2025) and ME Málaga (4Q2025), the latter marking the brand’s return to the Costa del Sol with a property owned by former footballer Gerard Piqué.

Elsewhere, the group’s luxury portfolio includes Paradisus Fuerteventura in the Canary Islands (opening August 1, 2025), which will be the island’s first high-end resort. It will offer an all-inclusive experience incorporating wellness and local culture along Sotavento Beach. In Italy, Residenza Cardinale, Member of Meliá Collection (opening 4Q2025), will offer accommodation in a restored historical building.

“Asia-Pacific is one of the most dynamic and promising regions for luxury travel,” said Ignacio Martin, regional managing director, Asia-Pacific, MHI. “As traveller preferences evolve and demand for high-end, culturally resonant experiences grows, Meliá is uniquely positioned to lead… creating not just exceptional hotels, but flagship destinations that reflect the future of luxury in Asia.”

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