In support of South-east Asian travel and tourism recovery, TTG Asia Media will host a six-month long B2B exhibition showcase from June to November this year.
Presented as The Great ASEAN Travel Fest Plus 2022, the event will feature interactive booths with 3D booth imaging and sales enablement capabilities, unlimited Walk-in Meets throughout 180 days, and monthly engagement activities to bring buyers and sellers together.
A highlight of the online event is the two Open Houses, once in June and the other in November, where there will be themed streaming to highlight specific destinations as well as travel and hospitality brands.
Buyers will earn incentives and training certificates from their participation, while sellers will benefit from wider exposure beyond the travel trade industry.
Commenting on the event, Cheryl Tan, head of TTG Events, said: “This year’s event expands the benefits of a B2B tradeshow beyond just two to three days, by offering six months of unlimited exposure and traffic to destinations and brands.
“The show’s unique formula combines a variety of monthly engagement activities to provide valuable opportunities for buyers to engage with exhibitors through one-on-one meetings, streaming content, brand festival showcases, training videos, mission-to-win interactive games and more throughout the half-year duration. Buyers are also generously rewarded for their time with the show’s incentive scheme.
“As reflected with the Plus extension in the event name, the 2022 edition will also welcome suppliers beyond ASEAN, and looks forward to a diversified representation of destinations and brands.”
The Great ASEAN Travel Fest Plus 2022 is supported by the Association of Southeast Asian Nations.
TTG Asia Media’s inaugural The Great ASEAN Travel Fest, launched in May 2021, featured a plethora of hotels and resorts, tour specialists and destination marketers and NTOs, such as Holiday Inn Express Singapore Orchard Road; Sarawak Tourism Board, Malaysia; Panorama Destination; and Santika Indonesia Hotels and Resorts.