Guests at the Regent Taipei can leave their selfie sticks at the door without falling behind on the gram, as the hotel introduces what it says is an industry-first Photography Butler service.
Available by advance reservation only, Photography Butlers will accompany guests to popular Instagram check-in spots in the hotel, tourists attractions and “insider photo locations” across the city and take photos for guests.
Currently, photo location options include more than 30 Instagram-worthy spots within Regent Taipei; while scenic locations near the hotel will be available in the following phase. Routes and itineraries may be customised based on time available, season and number of people in the guest party.
The hotel added that travellers in Taipei who are unfamiliar with the city will be able to fully enter exploration mode without a selfie stick or having to hand their phones to strangers for photo-taking.
Photography Butlers are Regent Taipei employees who are “like-minded” and trained, and photo locations are selected based on research done on Instagram.
Alex, Regent Taipei’s chief concierge, Taiwan’s Golden Key society president and Regent Taipei employee photography club president, said: “By providing the Photography Butler service, surpassing the industry standard, we were already able to secure a major client’s return stay due to enhanced customer satisfaction.”
While Photography Butlers responds to the needs of guests in an always-on, snap-happy generation, the hotel admits it also serves as a strategic marketing tool by directly encouraging social media posting.
Regent Taipei managing director Simon Wu elaborated: “Enhancing guest satisfaction and driving digital engagement are continuous goals for us. Following the increase in FIT customers and the inseparable relationship between photography, social media and travel, the services we provide must also reflect these trends.”
The hotel had previously introduced other personalised services in the form of Wedding Butlers and Shopping Butlers.