Best Western signs 4,150 keys in Thailand


BEST Western Hotels & Resorts has signed its largest-ever multi-hotel agreement, which will lead to the opening of four hotels under its Best Western Plus brand totalling 4,150 keys.

The agreement with real estate developer AD Houses will result in three of the largest Best Western hotels globally – the 1,400-key Best Western Plus AD The Grand Jomtien Beach Pattaya, the 1,200-key Best Western Plus AD Bang Saray Lake and Resort, and the 1,050-key Best Western Plus AD Hua Hin Lake and Resort.

The Best Western Plus AD Wongamart Pattaya will have 500 rooms.

“With Best Western’s Asia head office located in Bangkok, Thailand is very much our ‘home’ market in Asia, and as such, we have a strong commitment to continue development across the country,” said Ron Pohl, Best Western Hotels & Resorts’ senior vice-president of brand management.

The hotel currently operates a portfolio of eight hotels and resorts in Thailand under the Best Western, Best Western Plus and Best Western Premier brands.

Best Western had also earlier announced its first two Vīb hotels in Thailand, which are expected to open in Bangkok in 2017 and 2018.

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