BETTER known for its shopping and culinary delights, Hong Kong is holding the fifth edition of the Great Outdoors Hong Kong campaign to raise awareness of the city’s natural attractions, featuring new elements such as guided cycling tours.
The campaign kicked off yesterday and is scheduled to run from now until February 21, 2014, offering 10 guided tours along six themed hiking trails available for visitors on weekends. Previously five weeks long, this year’s promotional period will last about three and a half months.
In addition, organiser Hong Kong Tourism Board (HKTB) has introduced guided cycling tours spanning 16km between Shatin to Tai Po. Held in collaboration with a local cycling group, cycling tours take place once a month and give tourists a new way to enjoy Hong Kong’s scenery.
HKTB has also published a new Great Outdoors Hong Kong activity guide that details hiking trails, cycling tracks, outlying islands and guided tours for the traveller.
The guides will be available at major ports of entry, HKTB visitor centres and hotel concierges for the duration of the campaign.
