SATTE 2012 will be the first time that new owners UBM Asia will be organising the annual B2B travel trade show, after having bought over the event from Cross Section Publications last April (TTG Asia e-Daily, March 31, 2011).
Held annually in New Delhi, the show aims to link international and domestic buyers to opportunities in India’s inbound, outbound and domestic tourism markets, and acts as a networking platform for travel trade and tourism policymakers to discuss initiatives on tourism development.
This year’s show at Pragati Maidan has been extended to three days, February 10-12, up from two during previous editions. It will also be the first time that the Travel Agents Federation of India, Travel Agents Association of India and Association of Domestic Tour Operators in India have officially endorsed the event.
Israel, Argentina, Japan, The Dominican Republic and Macau will be making their debuts at SATTE 2012, which will feature an offshoot event – SATTE Mumbai West – at The Leela Kempinski, Mumbai from February 15-16.