EVEN though their ‘co-branding’ arrangement has ended, ITB and SATTE are still “working closely with one another to promote each other’s show”, according to UBM India group director, Sajid Desai, in response to the Daily’s article on Wednesday, India tradeshows hot up.
Next year’s SATTE, the 19th edition, would be a bigger show, he said. It has been extended to three days, February 10-12, from two. More than 50 countries and 6,000 visitors are expected to participate. In addition, there will be a buyer-meet-seller edition in Mumbai from February 15-16.
