THE successful IT&CM China 2015 has spurred returning and new exhibitors to participate at IT&CM China 2016, with many of these exhibitors establishing a bigger presence at the 2016 edition.

“The Chinese outbound market is one of the fastest growing tourism and MICE markets in the world right now. We are in our early stages of promoting Berlin as a leading worldwide MICE destination to the China market, thus it is imperative to gather market knowledge, keep track with market trends and meet partners from the Chinese industry face-to-face. IT&CM China has proven to be a good platform in achieving these goals last year, so we are looking forward to be in Shanghai again in 2016,” shared Ralf Ostendorf, Director Market Management of Berlin Tourismus & Kongress GmbH.

One of the booths at IT&CM China 2015.

Elaborating why they have loyally supported the event year after year, Melvyn Yap, Regional Director, Asia of Silversea Cruises said, “We have been a supporter of IT&CM China since its inception. We will continue to support this event as the quality of buyers has been improving over the years.”

Zulkefli Hj. Sharif, Chief Executive Officer of Malaysia Convention & Exhibition Bureau (MyCEB) concurred, “MyCEB has continuously supported IT&CM China because it provides Malaysia with an opportunity to reach out to the Chinese buyers. Our participation in the 2016 show enables us to tap into the China, Taiwan and Hong Kong market. Through this year’s participation, we are confident we will be able to showcase the best of Malaysia’s meetings and incentive capabilities.”

MEET Taiwan has pledged its support for the show, with a 30% increase in their pavilion. Lily Su, Director added, “The increase in popularity of Taiwan’s MICE environment resulted in a surge of industry partners interested in participating at IT&CM China. To entice more MICE visitors to Taiwan, several local governments will be providing various incentives for international buyers, and MEET Taiwan will also kick off its latest awards programs at the 2016 show.”

Thailand Convention & Exhibition Bureau is also establishing a larger presence at the 2016 edition, with a 30% increase in suppliers at their 90sqm pavilion. Nopparat Maythaveekulchai, President of Thailand Convention and Exhibition Bureau said, “China has been one of Thailand’s top market sources for MICE travelers. With a rapid growth in China’s economy and meeting industry, Thailand continues to remain as the favorite destination for this market. In addition, our constant participation has reaped excellent results. IT&CM China is a good platform for us to meet with international and leading Chinese players, and to gain more business leads. Moreover, this event is also a platform to present Thailand’s brand communications campaign 2016 “Thailand CONNECT…. Our Heart Your World”, showing Thailand is not only a unique destination at the HEART of ASEAN and an unparalleled business hub at the HEART of  both the emerging Asian region and the global marketplace, but also a thriving hub, where passionate people offer seamless service from the HEART, and with an unforgettable smile.”

Bobby Ong, Vice President, Sales & Marketing of Accor Hospitality commented on their 5^thyear participation, “Our past participation has constantly reaped results where we secured new leads and businesses from the one-to-one appointments we have with the buyers. As we continue to grow our Accor brand, IT&CM China is the platform where we are able to build brand exposure for our new hotels.”

“This is our 3^rd year participating at IT&CM China, which has constantly proved its substance in delivering both quality buyers and exhibitors. Our annual participation has helped strengthened our relationships with buyers, and also raised HNA brand awareness. IT&CM China is an excellent publicity platform that supports our fast growing hospitality brands”, said Xiao Xi, Brand Media Manager.

“IT&CM China is a key trade platform for Minor Hotel Group to showcase our six hotel brands located in major MICE destinations and catch up on the latest business trends. In addition, IT&CM China allows us to connect to key partners and prospect new potential business based out of China and the rest of Asia”, said Tommy Lai, Area Director of Sales & Marketing, China of Minor Hotel Group.

“IT&CM China delivers unparalleled buyer profile including international and leading Chinese players in the MICE industry. This is a good opportunity to promote and increase Chimelong’s brand exposure in the market”, commented a representative from Chimelong Hotel.

Reputed for its track record of 80% Chinese buyers to 20% international buyers ratio, IT&CM China’s strength lies in the organisers’ network and resources to reach valuable segments that both international and domestic exhibitors desire.

Ooi Peng Ee, General Manager of TTG Events commented, “The Chinese market continues to be an important source of meetings and incentive buyers for many of our exhibitors. Our business appointment system, structured one-to-one business meetings, and superb networking sessions have constantly been highly rated by exhibitors as an excellent way to reach out to quality Chinese buyers they want to meet.”

Speaking highly of IT&CM China, first-time exhibitor Gabrielle Angriani, Marketing Manager of Indonesia Convention Exhibition said, “Indonesia Convention Exhibition (ICE) would like to build the a stronger networking relationship with MICE industry in China. We are looking forward to meeting with qualified buyers and establish good working relationships with them.”

New exhibitor Chiang Hui-Ching, Director General of Taitung County Government shares the same excitement, “IT&CM China is the largest and the leading international MICE event in China. It will be a great platform for us to showcase Taitung to the world. The focus of our exhibition is to promote Taitung’s culture and traditions, ecotourism, sports tourism, spas and wellness and MICE business. Our exhibition at IT&CM China provides the opportunity for Taitung to take center stage as a worldwide attraction.”

For more information on IT&CM China, visit www.itcmchina.com

THE Best Western Premier La Grande Hotel will be open in Bandung December 1, the first Best Western-branded property in the city.

Located near the business, retail and entertainment areas, the upscale hotel offers 193 rooms and suites equipped with flat-screen TVs, mini-bars and free Wi-Fi.

Facilities include eight meeting rooms, a business centre, spa, swimming pool and a fully-equipped fitness centre. There is also a restaurant that serves Indonesian, Asian and international cuisine.

Best Western Premier La Grande Hotel will be the 16th Best Western hotel in Indonesia.

Macau’s non-gaming attractions for families have taken a giant leap forward with the opening of Studio City on the Cotai Strip. Prudence Lui gets a ride on the integrated resort’s movie-inspired showstoppers

Why
Macau has been gradually diversifying its tourism products to wean its reliance on high rollers but no landmark recreational facility has come online since the House of Dancing Water’s launch in 2010. The debut of the Hollywood-themed, studio-concept Studio City resort has injected a new crop of entertainment-driven attractions like Golden Reel and Batman Dark Flight, making Macau one step closer on its bet to transform itself into a mass-market tourist destination à la Las Vegas.

What
The Batman Dark Flight experience is virtually a fly-through over Gotham City with a close-up look at Batman combating and cornering the usual villains from Rogue’s Gallery. The world’s first 4D flight simulation ride from the Batman film franchise can accommodate up to 72 participants seated across three rows.

For a breath of fresh air, hop onto the Golden Reel straddling the hotel’s two Art-Deco towers on the 22nd floor. This figure-eight Ferris wheel, the first of its kind in the world and the highest in Asia, whisks passengers up to a height of 130m as they sit securely in 17 Steampunk-themed cabins, each fitting up to 10 guests.

How
The Batman Dark Flight wins my heart. We are first escorted to Wayne Industries for a presentation on its newest flying vehicle before beginning the six-minute ride. Albeit a short one, the ride is worthwhile because unlike other 4D experiences, I don’t have to wear any spectacles that block my sight. Throughout the action-packed, digitally animated experience, my five senses are completely evoked when moving up and down, along with additional effects like wind and smell blowing over the riders.

For Golden Reel, which takes around 15 minute around a gourd-shaped track, dusk marks the best time to go as visitors can observe the stunning sunset before night falls. As there are no high blocks surrounding the complex, this guarantees a panoramic view of the South China Sea on one side and Hengqin island on the other.

I also like the seating arrangements as there are single seats scattered on different corners of the cabin, giving passengers a chance to grab the best vantage points. As well, don’t miss stepping on the cabin’s square glass panel floor, which offers another view of the breathtaking vistas below.

Verdict
Studio City’s new spectrum of products takes Macau’s entertainment facilities to a new level and is likely to be showstoppers for kids and adults alike.

Name Studio City
Rates Batman Dark Flight: MOP150 (US$18.80) for adults and MOP120 for children; Golden Reel: MOP100 for adults and MOP80 for children
Contact details
Tel: (853) 8869-8888
Website: www.studiocity-macau.com

WITH South-east Asia’s skies becoming increasingly crowded, Vietnam’s budget carrier VietJet Air is planning to expand across North Asia.

Chu Cuong, board member on VietJet’s board of directors, told TTG Asia e-Daily that they will now be focusing further northwards, adding that chartered flights will also be included in the expansion strategy.

“There is a very big number of growing middle class Vietnamese who want to travel out of the country,” he said, adding that VietJet can offer more competitive pricing being the first privately-owned airline in Vietnam.

Vietjet first took to the skies at the end of 2011 and now operates a fleet of 29 A320 family aircraft. Earlier this month, the carrier placed a firm order with Airbus for the purchase of 30 A321s, bringing the total order to 99 A320 family aircraft.

Commenting on this purchase, Nguyen Thi Phuong Thao, president and CEO of VietJet, said: “VietJet has grown faster than expected in the last few years and our previous purchasing plans for new aircraft could not keep up with developing demand.”

According to Cuong, VietJet now accounts for about 38 per cent of domestic seat capacity, and the average passenger load factor averages at an impressive 90 per cent so far this year.

When questioned about the status of its IPO, Cuong said it will be made available by 1Q2016.

PUNDITS were right in predicting that Thailand’s tourism sector will remain healthy despite the bombings in Bangkok earlier this year.

Attributing the surge to the year-end celebrations, the Tourism Authority of Thailand (TAT) said visitor numbers rose from 25 million to 26 million in just 10 days.

“November and December are among the most pleasant times to visit Thailand. During this period… there are numerous festive activities and happenings throughout the country. But of course, in a country as diverse as Thailand, tourists can enjoy their journey at any time of the year,” said H.E Kobkarn Wattanavrangkul, Thailand’s minister of tourism and sports.

Thailand aims to receive 28.8 million international visitors by end-2015.

AGENTS making bookings using Travelport can now purchase Air New Zealand and Tigerair Taiwan products via its Rich Content and Branding platform.

The solution allows airlines to market and retail their products better by being able to display fares, ancillaries and brand propositions to travel agencies in a rich format akin to those available on web browsers.

Over 120 airlines have signed up for Travelport’s enhanced merchandising capabilities with more than 100 airlines currently live on the platform.