Traveltek feeds SE Asia tech hunger with S’pore office

Tan: cruise selling still a largely manual process

UK-based travel technology provider Traveltek is continuing its global expansion with the opening of a new office in Singapore, marking its foray into the “tech-hungry” South-east Asia region.

This follows the company’s debut in North Asia and the Middle East over the past two months with openings in Hong Kong and Dubai respectively. Further expansion into other growth markets worldwide will soon be announced.

Tan: cruise selling still a largely manual process

With the opening in Singapore, Traveltek says it is targeting OTAs, retail agents, cruise bookers and tour operators seeking technology solutions to keep pace with customer demand for leisure travel, particularly in cruising.

Cruise and IT industry professional Javine Tan is heading up Traveltek’s South-east Asia operation, responsible for developing commercial opportunities in Singapore, Malaysia, Indonesia, Thailand, Vietnam and Myanmar.

Tan, who has worked in business development and marketing roles for Star Cruises and Royal Caribbean, has already forged deals with large local travel companies.

“Travel businesses in the region are very keen to know how Traveltek’s technology can help them maximise distribution channels and sales,” explained Tan. “Selling travel, particularly cruise, is largely a manual process in Asia and so Traveltek fills a huge void in the market, providing a platform that ticks every box, from dynamic packaging to live access to more than 300 suppliers, including 190 cruise lines, via our API.”

Traveltek’s cruise solutions are new to the market too, empowering agents to package together pre- and post-cruise itineraries using a unified, web-based platform.

Traveltek offers multi-channel distribution options – B2B, B2C, call centre, mobile, etc – while its portfolio includes a back-office system that produces bookings reports and client documentation; a CRM that manages clients and enquiries; and a tour operating platform that controls pricing and distributes contracts.

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