Tag: Tourism Strategy
Tourism professionals see responsible development key to long-term industry resilience
Discussions at the PATA Annual Summit 2026 this week on building a resilient future for the tourism industry highlighted a common view: a responsible approach to tourism development gives destinations the agility needed to navigate a volatile environment.
PATA reaffirms relevance as it marks 75 years of existence
In a rapidly changing world where multiple factors continue to affect travel and tourism – alongside ongoing debate over tourism’s value – PATA’s leadership...
Singapore commits immediate support for tourism businesses to ride out persistent...
Amid several positive tourism development announcements made at the Singapore Tourism Industry Conference on May 8, Singapore’s tourism leaders acknowledged concerns about the Middle...
Banks and platforms reshape travel distribution landscape
The travel distribution landscape is undergoing a structural shift as financial institutions, lifestyle platforms, and social media networks evolve into travel businesses.
Speaking at last...
Malaysia extends Visit Malaysia campaign to 2027 amid global uncertainty
The government has extended the Visit Malaysia 2026 (VM2026) campaign to 2027, citing the need to provide additional time for the global tourism industry...
ATM reassures exhibitors after 2026 rescheduling
The organisers of Arabian Travel Market (ATM), RX, have moved swiftly to reassure global stakeholders and exhibitors following the rescheduling of its 2026 edition....
Malaysia considers extending Visit Malaysia 2026 campaign to 2027
The government is weighing a one-year extension of the Visit Malaysia 2026 (VM2026) campaign to strengthen the country’s position in an increasingly competitive global...
WTTC report outlines steps for Hong Kong to rebuild international tourism
Hong Kong can strengthen its position as an international tourism destination by expanding into new source markets and higher-value segments, according to a report...
Thailand pivots to regional tourism hub
The Association of Thai Travel Agents (ATTA) has unveiled a strategic overhaul aimed at repositioning Thailand from a passive inbound destination into a proactive...
BBTF 2026 to focus on gastronomy and destination readiness
Entering its 12th edition, the Bali and Beyond Travel Fair (BBTF) 2026 host committee aims to showcase not only the event’s consistency, but also...
















