TTG Asia
Asia/Singapore Wednesday, 26th November 2025
Tags Sabre

Tag: Sabre

Reinventing hotel distribution

Following Sabre’s US$1.1 billion sale of its Hospitality Solutions business, Deepshikha Sehgal, head of demand, APAC – lodging, ground and sea (LGS), shares her insights on the future of B2B hotel distribution and its impact on travel agencies and hotels

Maneesh Jaikrishna to lead Sabre’s airline IT business

Sabre has appointed Maneesh Jaikrishna as vice president and general manager, airline IT solutions, Asia Pacific. With nearly 30 years of experience in airline and...

Revenue not to be missed

New research has found that travel agencies are missing out on significant revenue opportunities by not prioritising hotel bookings alongside flight reservations. Chinmai Sharma, global head, lodging, ground & sea for Sabre Travel Solutions, says the key barrier is not content availability, but a mindset change

Sabre-Google roundtable highlights AI’s relevance, impact on travel industry

Product and innovation experts from Google and Sabre have underscored the value artificial intelligence (AI) and generative AI (GenAI) brings to the technological transformation...

Seibu Prince Hotels Worldwide signs agreement with Sabre

Seibu Prince Hotels Worldwide (Seibu) has teamed up with Sabre to deploy the Sabre SynXis Central Reservation System (CRS) to support the hotel chain’s...

Sabre, Malaysia Airlines launch NDC content

Malaysia Airlines’ NDC content is now available through the Sabre travel marketplace, enabling the carrier to expand its offer-and-order based retailing to travel sellers. Sabre-connected travel sellers in key markets can...

Samual Machado joins Sabre as MD

Sabre has appointed Samual Machado as managing director, who will be based in Mumbai and will oversee Sabre’s agency business across India and South...

Sabre deepens AI application, moves all GDS business to Google Cloud

Leveraging AI that can help its airline and travel agency communities, Sabre will complete migrating and moving all of its GDS business to Google...

American Airlines to offer new fares on Sabre

Sabre Corporation and American Airlines (AA) have teamed up to make the airline’s NDC offers available to travellers through Sabre’s global distribution system (GDS). Starting...

Kurt Ekert takes the helm as Sabre’s new CEO

Current president of Sabre Corporation, Kurt Ekert, Sabre, will take on the role of CEO from April 27. He will replace Sean Menke, currently chair...