Tag: Japan Tours and Activities

Hiroshi Kawaguchi, general manager of adventure tour operator Oku Japan, reflects on how adventure tourism can transform tourism in Japan and why

Japan will carry out targeted marketing by country while focusing on high-valued-added travel, adventure travel, Expo 2025 in Osaka, and business events over the...

Tokyo’s tourism players are responding to a growing desire for outdoor and wellness experiences by crafting programmes that spotlight off-the-beaten track locations and activities. Kathryn Wortley finds out more.

Japan’s largest travel agency, JTB Corporation, and TripAdvisor’s brand Bókun have launched a digital platform to support tour and activity operators in Japan. JTB Bókun...

Like most tour guides who made the leap into the virtual experience market to tide through the Covid-19 slump, Lee Xian Jie also ventured...

Japan’s tourism sellers are adapting their marketiang strategies and boosting customer care to court visitors as the country starts to reopen for travel. Activities range...

Tokushima’s serene Iya Valley holds many surprises, one of which is visiting an award-winning folk singer’s home to learn the art of soba-making.

Japan’s thriving whale watching industry faces upset following the country’s resumption of commercial whaling after a 31-year ban, according to tour group operators. Tokyo withdrew...

Tokyo Disneyland will welcome the launch of Fantasyland, a large-scale development boasting brand-new attractions, on April 15, 2020. New attractions include the Enchanted Tale of...

The travel trade in Hokkaido is ramping up efforts to develop Ainu-focused tourism, following the enactment of a Japanese law in April that recognises...