Tag: Ascott
Ascott expands footprint across the globe
Ascott is accelerating the global growth of its flagship brand under a new multi-typology strategy. In 2024, the company signed eight new properties –...
Ascott welcomes furry friends at Singapore properties
Ascott is expanding its pet-friendly portfolio in Singapore with the addition of lyf one-north Singapore, offering a space for guests travelling with pets.
The property...
Ascott enhances loyalty programme to triple membership by 2028
Ascott is celebrating the sixth anniversary of its loyalty programme, Ascott Star Rewards (ASR), with enhanced features designed to enrich the travel experience for...
Ascott accelerates Oakwood signings to capture growing ‘bleisure’ travel demand
Lodging firm Ascott has accelerated the expansion of its Oakwood brand, signing 16 new properties in 2024 – a 30 per cent increase over...
Oakwood launches culinary campaign to celebrate brand’s commitment to comfort and...
Riding on a proven rise in bleisure travel and the pivotal role food plays in travel experiences, Oakwood is taking a strategic position to...
How Ascott builds loyalty by ensuring its members ‘stay rewarded’ with...
The Ascott Star Rewards programme pushes the boundaries of travel rewards with a slew of priceless member experiences across global sporting events, top-class entertainment, gastronomy greats, and more
Ascott China, Jin Jiang Hotels partner to accelerate asset-light expansion of...
Ascott China has entered a joint venture with Jin Jiang Hotels (China Region) to advance the asset-light expansion of their respective apartment hotel brands...
Hospitality brand, lyf, marks fifth year with an artistic project
Ascott’s lyf brand unveiled yesterday afternoon the start of a travelling art showcase that reflects its ambitions to venture into new destinations and commitment...
Ascott enhances Citadines brand experience through fitness collaboration with ClassPass
Ascott’s Citadines brand has joined forces with ClassPass, a monthly fitness subscription service, to provide its guests and loyalty members access to the world’s...
Ascott rewards members with a night out at the Singapore Grand...
Top-tier loyalty members of Ascott Star Rewards (ASR) had the opportunity to catch the Formula 1 (F1) Singapore Airlines Singapore Grand Prix 2024 as...
















