Brought to you by PARKROYAL COLLECTION Pickering, Singapore
Seamlessly blending the beauty of nature with sustainable luxury, PARKROYAL COLLECTION Pickering is designed with calming biophilic spaces and a unique hotel-in-a-garden concept, offering guests an eco-wellness escape that enhances their sense of well-being and leaves them feeling refreshed and revitalised.
To inspire conscious living and well-being in travel, the 367-key property has recently introduced the brand’s signature eco-wellness experiences – from a rooftop urban farm with farm-to-table and farm-to-bar practices; conscious dining F&B menus; sleep ritual turndown amenities; to mindful wellness programmes for restful retreats.
Conscious dining
PARKROYAL COLLECTION Pickering welcomes its all-new urban farm, a celebration of yet another stride towards a greener and more sustainable hospitality landscape.
Located on the top floor of the hotel-in-a-garden, the urban farm is home to over 50 varieties of fruits, herbs and edible flowers, such as Stevia, Passionfruit Marigold and Mexican Tarragon.
It provides carbon-neutral, eco-friendly garnishes, aromatics and ingredients to Lime Restaurant and Bar, COLLECTION Club Lounge and St. Gregory spa, bringing the farm-to-table, farm-to-bar and farm-to-spa concepts to life.
Apart from using freshly harvested greens from its on-site farm, Lime Restaurant’s menu also features locally sourced produce that promote sustainability and healthy consumption.
This is in line with PARKROYAL COLLECTION’s signature conscious dining concept – where enjoyment of delightful cuisine and drinks is derived from appreciating its presentation and the mindfulness that has gone into its crafting.
A restful sleep experience
As quality sleep is essential for one’s overall well-being, the hospitality landmark has introduced a sleep ritual turndown service that comprises freshly brewed tea, a sleep scent pouch and fresh herb bundle from the urban farm.
Guests can rub the fresh herb leaves, including lemon balm, peppermint, rosemary and basil, to release the therapeutic aroma and steep them in a fresh pot of tea to enjoy before bed.
They can also place the scented pouch, which is infused with natural essential oils, by the pillow to calm their body and mind for a good night’s rest.
Mindful wellness activities
Besides, the resort-style property prioritises guests’ physical and mental well-being with monthly Stay Fit Weekend classes, including yoga, zumba, breath work and meditation.
From June 17 to July 9, the hotel will present a special curation of experiential activities in conjunction with the 2023 Wellness Festival Singapore.
The line-up features programmes such as sunshine yoga and mindful meditation sessions, educational urban farm tours, wellness set lunches, and singing bowl experiences that will provide guests an opportunity to reconnect with themselves and learn a little more about eco-conscious living.
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Enjoy a luxurious respite at a nature-inspired oasis
Find out more about the hotel’s wellness features here.
Before joining Sofitel Melbourne On Collins, she was general manager at Sofitel Adelaide.
The wait appears to be over, as Sri Lanka finally gets ready to launch a new destination marketing campaign come end-July. The 12-month campaign, which comes with a price tag of 1.45 billion rupees (US$17.6 million), will hit key markets the UK, Germany, France, Italy, India, Ukraine, Russia, West Asia, Scandinavia, South Korea, Japan and Australia.
As part of the campaign, Sri Lanka will also commit to participation at travel shows in other markets.
Officials said this is the first major promotion campaign in 15 years.
Chalaka Gajabahu, chairman of the Sri Lanka Tourism Promotion Bureau, said: “We have appointed a strategic and creative agency, while the PR and social media agency will be soon finalised. We will then go ahead with a two-phased marketing blitz, where the first phase starting end-July is focused on rejuvenating Sri Lanka.”
He also told TTG Asia that the first part of the campaign is aimed at countering negative publicity and creating awareness of Sri Lanka’s readiness to welcome the world.
He elaborated: “Some foreign TV channels are still showing scenes of a (government) protest that happened last year in July. We have come a long way in our recovery, and need to tell the world that Sri Lanka is a safe and welcoming destination.”
More than 1,000 social media influencers from across Sri Lanka’s key markets are being invited this year for a Seeing is Believing campaign which is now underway.
Gajabahu also shared that a model is being developed to enable the country to attract travellers across all seasons, and to showcase Sri Lanka’s wide-ranging points of appeal.
“We want to promote our DNA of adventure, wellness, culture, wildlife and nature, sun and sand, all in one island,” he said.