TTG Asia
Asia/Singapore Tuesday, 23rd December 2025
Page 426

New Amari Maldives resort aims for versatility

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Onyx Hospitality Group’s latest opening, the Amari Raaya Maldives, is expected to align well with the Maldives tourism ministry’s ambition to position the destination as one that welcomes a wide range of travellers, not just the rich and romantic.

Rainer Steinhilber, general manager of Amari Raaya Maldives, who led his team towards the official launch on August 1, said the 187-key resort will show visitors that they will get more than just azure seas and blue skies.

Welcoming the first guests to Amari Raaya Maldives

He told TTG Asia: “Many people who come to the Maldives often wonder what they could do on an island so small that it could be covered in 20 minutes, and there would be nothing else new to see by the second day.

“However, Amari Raaya Maldives is a rather big property in the Maldives, where resorts typically offer 100 to 120 rooms. Here, we have 187 beach villas and overwater villas. The island we stand on is rather big as well – three kilometres all around and 37 hectares – which is nice because it allows us to create a variety of experiences and facilities.”

Describing his property as “an island of discovery”, Steinhilber said the resort retained a lot of wild vegetation during construction, so as to preserve the natural vibe and environment, but also brought in “all the quality facilities you would expect from a leading, five-star resort”.

The hardware line-up consists of eight restaurants and bars; a spa with 10 treatment villas that deliver Thai wellness treatments; a water sports and dive centre; a sprawling kids’ zone with an outdoor play area housing a shipwreck structure, zip-line and obstacle course; an artist’s village where craft workshops are conducted; a natural mangrove forest where ecology walk-throughs with a local flora and fauna expert can be hosted, and more.

On top of these offerings, the resort has built a backstory based on a fictitious character, Seb, who was shipwrecked and started life anew on the island. He built his own hut, set up a little farm to feed himself, erected three watch towers to look out for ships, and entertained himself with arts and craft.

“Our guests will discover things Seb built and left behind as they explore the island,” he said, adding that such an approach is unique to the Maldives.

“Seb can be as real as guests want him to be, and we will be happy to tell them Seb’s stories and where traces of him can be found. This will appeal very much to the kids, as the castaway vibe is built into the design of our kids club and outdoor playground.”

In the lead up to the coming high season, even more hardware and activities will come online – a herb garden with an open kitchen and dining area, a skate park, themed parties that rotate through the calendar, day trips to nearby islands where guests can experience Maldivian traditions, and various sustainability-focused guest engagement programmes.

With only 11 per cent of the island utilised for resort infrastructure, Onyx’s CEO Yuthachai Charanachitta said there is room for expansion. At present, work is underway to add two-bedroom beach villas for multigenerational family groups. These villas will come with separate pools, a living room pavilion, and dining room.

“This is at the design stage now, with a vision to complete the mock-up next year. Construction can begin immediately, once all approvals are in,” revealed Yuthachai.

Steinhilber is confident that the scale of resort offerings as well as beautifully-designed beachfront dining venues will also attract the attention of corporate event planners, who can easily develop team-building and incentive programmes on the island. He welcomes resort buyouts during the low season.

Keeping the resort’s massive scale in mind, Steinhilber will boost manpower in the coming months, as occupancy hits a “healthy level, sometime in January 2024”. The resort is presently supported by 250 staff, and his target is 350. Along with the commencement of more activities at the resort, some of which are provided by partners, there could be more than 400 employees on the island eventually.

Thai Vietjet’s new domestic lounge service at Suvarnabhumi Airport

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Thai Vietjet now offers a new lounge service for its passengers at The Coral Executive Lounge, Suvarnabhumi Airport.

This service is available to its passengers who are travelling on Thai Vietjet’s domestic flights from Bangkok (Suvarnabhumi) to Chiang Mai, Chiang Rai, Phuket, Hat Yai, Surat Thani, Krabi, Khon Kaen, Udon Thani, and Ubon Ratchathani.

Thai Vietjet passengers can enjoy the lounge services at The Coral Executive Lounge in Suvarnabhumi Airport

The Coral Executive Lounge is located at Gate A1 on the second level of the Domestic Departure Terminal, Suvarnabhumi Airport.

With prices starting from 890 baht (US$25), the premium lounge service includes food and refreshments, beverages, Wi-Fi, flight information service, newspapers and magazines, television entertainment, and disabled access.

In addition, Thai Vietjet passengers on the international flight network from Bangkok to Singapore, Fukuoka, Taipei, Ho Chi Minh City, Danang, Phu Quoc, and Phnom Penh, can enjoy the lounge service at Coral Executive Lounge, Concourse D, Departure Terminal, Suvarnabhumi Airport, from 960 baht.

SAUDIA launches new route to Beijing

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Saudi Arabia’s national flag carrier, SAUDIA, has launched its first direct flight to Beijing, China, in collaboration with the Air Connectivity Program (ACP).

SAUDIA will operate four weekly flights between Saudi Arabia and Beijing, with the aim of attracting more Chinese vacationers to visit the Kingdom.

SAUDIA hopes to draw more Chinese travellers to the Kingdom with the new service

The inaugural SAUDIA flight from Jeddah to Beijing took off on the morning of August 4 from King Abdulaziz International Airport in Jeddah to Beijing Daxing International Airport after a ribbon-cutting ceremony and gifting of chocolates and special boarding passes to the departing passengers.

Mirihi Island Resort celebrates family travel with new suite packages

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Mirihi Island Resort in the Maldives has launched a limited-time four-night package designed for families to enjoy the resort’s collection of multi-bedroom beachside and over-the-water suites this season.

The package includes accommodation at the Beach and Water Suites for four guests, daily breakfast, lunch and dinner, a private beachside BBQ, a private cinema experience arranged on the beach, return seaplane transfers from Male, access to the VIP lounge at the seaplane terminal, spa treatment discounts, and F&B discounts.

Mirihi Island Resort’s package is designed especially for families

Guests also enjoy complimentary soft drinks, snacks, Wi-Fi, as well as water sports activities, use of snorkelling equipment, yoga sessions, and more.

Rates start at US$11,622 for bookings through October 15 for stays till October 31.

For more information, visit Mirihi Island Resort.

Calling all hands on deck

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AirAsia recently hosted its inaugural Sustainability Day on June 27, an event that highlighted the airline’s decarbonisation journey. What led to it?
We were getting a lot of enquiries from the government and business partners about what we are doing (for sustainability). I found that many people did not understand the intricacies of aviation sustainability, but once they hear from us, they often say we should tell more people about what we know and do.

So, Sustainabilty Day was created to bring everyone together to understand aviation sustainability. We also organised a visit to our engineering facility, so they could see that aviation sustainability is more than just carbon offsetting on flights; it is also a lot to do with our aircraft, fleet and waste management.

We cannot shy away from the fact that aviation is a hard to abate sector. A lot of people who don’t understand enough of aviation would expect airlines to do everything (in order to achieve aviation sustainability). It is not possible for airlines to go at this alone because many processes are beyond our control.

If we want to use sustainable aviation fuel (SAF), but it is not available or is sold by a few suppliers at 10 times the price, we just cannot do it. Government agencies and regulators need to come in. Banks too, to help finance the use of SAF because at this point, none are willing to give airlines a credit line for sourcing SAF.

There are many other bottlenecks when it comes to aviation sustainability, and Sustainability Day was created to bring everyone in the industry together to help them see where they fit into this jigsaw.

For those that missed the event, will you give us a snapshot of some of the key takeaways?
The first takeaway is this: we want policymakers to understand the challenges airlines face in aviation sustainability. They need to come up with policies that help us deal with structural challenges.

We are trying to mimic what Europe and the Americas are doing, but it is not possible because Europe has the European Union to fund many things. We don’t have this in Asia. The Americans have subsidies for fuel suppliers to produce SAF. Again, this is not available in Asia. Besides Singapore, no other government in Asia is subsidising SAF production.

So, we need policymakers in each country here in Asia to understand that they not only have to look into the stick that drives sustainable aviation, but also the carrot.

Do not forget that we just barely survived Covid, which brought three devastating years to the travel industry. It is no good coming in and telling airlines: “Hey, use SAF, it is good for the environment, but oh, it costs five times as much, by the way”.

Airlines still have a lot to pay (to get back on track). At AirAsia, we now have 70, 80 per cent of our fleet back in the skies, and about 20 per cent still on the ground because there is a global shortage of aircraft parts and maintenance hanger slots. The process of getting our fleet back in the air costs a lot of money. Each maintenance costs us a million US dollars, for example.

There are many demands on airline’s liquidity, so we have to prioritise what we can do at the moment.

The second takeaway is that there is pressure for capital to leave polluting industries, and there are deadlines for banks to divest from dirty industries. To do this, banks have to define the sustainability quotient for the aviation industry, such as the extent of decarbonisation and carbon intensity.

There are some green financing for us in Europe, Japan and Hong Kong, but nothing in South-east Asia.

So, part of our engagement is with the bankers and analysts, and we brought in experts to show them what the rest of the world is doing (with green financing) and industry trends.

The third takeaway is that we have to work with what we have. Everyone is talking about zero-emission aircraft that run on hydrogen. That is not going to happen for the next 15 years, by which time I might be retired. So, before we get to that point, what else can aircraft and parts manufacturers do to make aircraft lighter and more streamlined to reduce fuel consumption?

Where does the economic grouping ASEAN stand in this?
Unfortunately, there is no concerted voice on aviation sustainability. Each country here is pretty much going at sustainable aviation on its own.

Singapore is producing SAF, and Malaysia wants to do the same. Ultimately, in the long term, I think everybody needs to produce SAF on their own to ensure supply.

At this stage, however, would it be better for everybody to buy from a single source to help lower the cost of fuel for the whole South-east Asian aviation industry, or to buy from many small producers? Nobody has the answer – I think the governments will have to work this out themselves.

The thing is, some governments have decided to not even look into SAF production. This is not good in the long term because airlines would have to pay higher prices to access SAF.

Another cause of concern in the region is airspace management. The ASEAN airspace is extremely inefficient. People not in aviation would imagine that flying from one point to another takes a straight line, when in fact the aircraft could be flying a zigzag path mapped by legacy or in huge arcs to avoid military zones.

I’ll give you an example that isn’t in South-east Asia but it illustrates this challenge well: when we first started flying to Hainan, China (from Kuala Lumpur) a long time ago, we calculated a flight time of three hours and 20 minutes. The actual flight took 20 minutes more because at that time, China did not allow anyone to fly over the island where there is a military base. We had to fly around it. Imagine how much extra fuel we had to burn to make that roundabout?

Eventually, after much discussions with China, the government was able to create a new flight path that cuts across the island.

Now, ASEAN airspace is like that. There has been very little collaboration among countries to streamline these (flight paths).

I was in Hanoi (in June) to speak about what ASEAN nations can do together. AirAsia is unique because we are the only airline operating in four countries in South-east Asia. We found that, through a simple survey of flight paths, one of the most inefficient routes is Kuala Lumpur-Singapore; it causes aircraft to burn 16 per cent more fuel than necessary.

Kuala Lumpur-Manila is also very inefficient, although less so than Kuala Lumpur-Singapore. We are burning seven per cent more than we need to.

ASEAN regulators need to sit together and redesign flight paths so that everyone can benefit. The goal is to get airlines to emit less, regardless of the type of fuel we use.

ASEAN can certainly do a lot more, and this is the message we are conveying. We are talking more on a regional level now and encouraging different regulators to get moving on flight path reviews.

On my travels post-lockdown, I am experiencing a lot more airspace congestions at airports now, which require pilots to keep circling until they are cleared to land. That surely impacts fuel consumption.
This problem is related to flight path challenges. How you plan approaches to airports will affect aircraft fuel usage. The same regulators reviewing flight paths and airspace use will also determine flight approaches.

This issue can be harder to resolve at certain airports with only one runway. However, other inefficiencies are also a cause (of disrupted flight approaches to airports), such as shortage of manpower at airports or outdated software.

At the same time, you need to consider the size of airports and the impact this has on aircraft ground fuel consumption.

Singapore’s Changi Airport has just opened terminal four and will soon begin to build terminal five. If you have taken an AirAsia flight from Changi Airport, you will realise how much time we take to taxi on the ground. It is 15 minutes of taxiing, and that is fuel consumption that we have no control over.

Singapore’s terminal four alone is massive, and probably 30 per cent of that space is used to serve flight gates. The rest are retail and F&B space. Abu Dhabi International Airport and KLIA are massive too, and all that translates to greater distances an aircraft has to taxi on the ground to reach the runway and gates.

Hence, when one looks at aviation sustainability, one has to see the picture in totality and not expect airlines to take sole responsibility. Airports, aviation regulators, policymakers, etc all have a role to play.

Against these stumbling blocks, what critical milestones has AirAsia been able to achieve so far in its sustainability strategy?
For us to realise the whole picture was not easy. I took over the sustainability portfolio in 2020. Most people would think that the job is all about buying SAF and carbon offsets; it isn’t.

Ultimately, the question is: how efficiently are you running your business? Ninety per cent of our emissions come from aircraft fuel consumption. If we can reduce our fuel consumption, we will reduce our emissions and be consistent with our financial recovery as well.

Understanding what our options, strengths and net-zero pathways are very important.

At your Sustainability Day, you spoke of four pathways to airlines’ decarbonisation – fleet upgrade, step-up implementation of green operating procedures, switch to biofuels, and offset remaining emissions. Which of these four are the toughest to accomplish, and why?
This is a very good question, and you really get me thinking.

Within my team, some feel the switch to SAF is the most challenging because it is so expensive and it is so difficult to get shareholders’ buy-in especially since there is no regulation yet that demands SAF usage. Who will agree to spend three to five times more on SAF when the law does not demand it?

In my opinion, each of the four pathways comes with a unique set of challenges and we must go down all four pathways at the same time.

But, to answer your question, I think achieving operation efficiencies is the most difficult because money alone cannot accomplish this. With a lot of money, I can easily buy new aircraft, SAF supplies and carbon credits. To have better efficiency, a change in mindset is needed.

Regulators focus on safety. When they are asked to review anything, they are hesitant because sustainability has nothing to do with safety. They are worried that changing flight paths could impact safety. So, this is one set of people whose mindset has to be changed.

Airport managers focus on ancillary income. A huge airport brings in duty-free sales. Is that the real role of an airport though? Again, this is another set of people whose mindset has to be changed.

Airlines in general have stepped up their sustainability efforts over recent years. AirAsia, for instance is moving to fuel-efficient aircraft, with its A321neo fleet. However, some consumers still see airlines as a big polluter. What can the aviation industry do better to correct such public views?
I don’t agree with your observation of flight shaming. This is a very euro-centric view, and it does not exist in Asia. AirAsia does not get complaints about us flying.

Asia is not like Europe; we do not have the travel alternatives that Europe has. You cannot take a speed rail from Singapore to Penang in one hour. Driving from Johor to Singapore across the causeway takes three hours on a good day and seven hours on a bad day of traffic jams. If you live in Indonesia, you could travel from one island to another via an hour-long flight or a few hours on a ferry.

Asia is no comparison to Europe, but this question about flight shaming is very common on all the panels and conferences I’ve been at.

Having said that, consumers here in Asia have different sustainability concerns. They would be more concerned about plastic waste, for instance. We had customers writing to us about our use of plastics onboard, for example, and we adopted a trash segregation process. Unfortunately, this had to be put on hold because of the current industry manpower shortage. We will resume this process this year.

We have also been experimenting with various forms of environmentally-friendly food packaging. However, there aren’t many materials that are suitable for Asian cuisine. We experimented with a biodegradable packaging with corn starch content, but it does not heat rice well; the rice on top would be nice and hot but the bottom remained frozen. Complaints and food wastage shot right up. We are still trialling and talking to all sorts of packaging companies.

Will we have flight shaming in the future? Well, we might one day hear from the younger ones who are more environmentally conscious. If so, this segment of customers would want to consider buying carbon offset credits when they travel. A lot of airlines are already including offset options.

Can travel agents be a useful vehicle in conveying airlines’ decarbonisation journey? What is AirAsia doing to educate its distribution partners on its sustainability efforts?
We have yet this tackle this part. We will launch our decarbonisation programme towards the end of this year. I am preparing a board paper that will go to the board this month (August), and that will determine the extent of our decarbonisation efforts.

However, at our last board meeting, we discussed aviation sustainability through corporate travel. Some airlines have voluntary offset programmes to give corporate clients the option to fly sustainably. I think the message to offset flights will need to go from travel agents to corporate bookers. By having agencies work in carbon offset fees now, it will make it easier for airlines to implement the same eventually.

Companies will be required very soon to be accountable for their Scope 3 emissions (emissions produced by points in the value chain, not by the company’s direct activities). Scope 3 emissions would come from things like commute and travel. So, corporate travel agents will be key to developing a scheme with airline suppliers to offset travel emissions.

Therefore, one of the things we are looking to do at AirAsia, is to produce a report that tracks travel and resulting emissions, which will give corporate clients the option to decide if they want to offset their footprint. AirAsia will also offer the solutions – carbon credits or SAF purchase.

How is AirAsia communicating its decarbonisation efforts to the ultimate buyers – the travellers themselves?
While I get a lot of invitations to speak on sustainability and have spoken on it here and there, our Sustainability Day was the first time that AirAsia was able to take the topic to a wider audience. It gave us the chance to engage with industry stakeholders.

Our next step is to engage the public. Once we launch our decarbonisation programme, we will conduct a big campaign to educate the public and tell them what we are doing. People are supportive of sustainability, but they also want to know what you are doing with the money and be able to see how their contributions will make a difference to forest conservation, uplifting communities, etc.

You can look out for all these initiatives this year for sure.

Sentosa entices Indian travellers with a host of fresh attractions

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The Sentosa Development Corporation (SDC) in Singapore has inked a one-year Memorandum of Understanding (MoU) with Thomas Cook (India), and its group company, SOTC Travel respectively, during a Partners Appreciation Night held on July 28 in Mumbai.

With India a top source market for Sentosa, accounting for nearly a third of overseas visitors to Sentosa Island for 1H2023, the MoU will highlight the discoveries in Sentosa; and shore up Sentosa’s position as a top-of-mind destination.

HyperDrive, an electric go-kart circuit with gamification features, is one of the new attractions at The Palawan @ Sentosa (Photo: The Palawan @ Sentosa)

SDC will work closely with Thomas Cook and SOTC on activities such as product development, joint consumer promotions, as well as publicity to raise Sentosa’s profile in the India market, increase Sentosa’s capture rates of the India market particularly in Tier 2 and 3 cities, and grow visitorship to and spend on Sentosa Island. Both Thomas Cook and SOTC will also curate exclusive packages that feature the latest offerings in Sentosa.

Apart from the return of KidZania Singapore in 2024, the latest offering unveiled is the Shangri-La Group’s first standalone lifestyle and entertainment precinct, The Palawan @ Sentosa, which soft launched on July 26.

On the business events front, SDC will continue to work closely with the Singapore Tourism Board (STB) through programmes such as the Singapore MICE Advantage Programme and In Singapore Incentives & Rewards (INSPIRE), to bring corporates into Sentosa. Under the programme, SDC and its businesses offer a range of complimentary experiences in Sentosa for eligible events, across dining, attractions, thematic-tours, and team-building experiences.

SDC is also working closely with the STB, and specialised Indian in-market destination wedding planners, to promote Singapore and Sentosa as a luxury wedding destination. To sweeten the deal, SDC will work with businesses on the island and wedding planners to offer complimentary pyrotechnic displays or drone light shows as wedding highlights.

Minor Hotels signs new Anantara resort in China

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Minor Hotels has signed an agreement with Funyard Minor JV Co. (China) for Anantara Shaoxing Resort in north-eastern Zhejiang Province, slated to open in 2024.

The 120-key resort is perched on the slopes of Mount Kuaiji and will be the first internationally-branded resort in the city of Shaoxing.

Anantara Shaoxing Resort will feature 120 keys when it opens in 2024

The property will feature various F&B venues, a 700m² banquet area, a hot spring-fed outdoor swimming pool, spa, fitness centre, concert area, art gallery and library. There will also be a host of optional activities such as exploring local farms and hiking along scenic trails.

Furthermore, Anantara Shaoxing Resort will form the core of Taoyuanli Health and Wellness Town – an integrated mixed-use community featuring landscaped courtyards, playgrounds, restaurants, organic supermarkets, communal dining, and comprehensive health and wellness facilities for all ages.

Ascott unveils refresh of flagship namesake brand

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The Ascott Limited (Ascott) has refreshed its flagship namesake brand, Ascott, to showcase its flex-hybrid accommodation concept. This announcement follows the unveiling of Ascott’s refreshed Citadines and Somerset brands last year.

Operating on a flex-hybrid model will enable Ascott to be responsive to shifts in demand and be able to pivot its operations to suit the needs of the market and optimise occupancy to drive revenue growth.

The Time Traveller’s Capsule Suite at Ascott Raffles City Chongqing in China is curated for guests to enjoy an up-close and unique experience of modern history and art

This hotel-in-residence model, with its added level of adaptability, enables Ascott to cater for varying lengths of stays according to the guest’s needs – whether travelling solo or in groups – while providing the services, facilities and amenities of a hotel. Similarly, Ascott’s portfolio of hotels will also have the flexibility to offer extended stays if required.

Kevin Goh, CEO for Ascott and CapitaLand Investment Lodging, said: “The model also mitigates the risks associated with over-reliance on a single market segment. When one segment experiences a downturn, the business can focus on other segments that are performing better. This adaptability ensures a more stable income stream and reduces vulnerability to economic volatility.”

He continued: “Amid a renewed hospitality landscape post-Covid, there’s certainly demand from our guests seeking these types of hotel-in-residence properties. The hotel-in-residence model enhances the efficiency of our hospitality portfolio, by adapting to market shifts, intensifying asset utilisation, diversifying revenue streams, improving guest satisfaction and optimising operational costs. The agility empowers Ascott to deploy its resources strategically, to generate higher returns for our investors and owners.”

The flagship brand was launched with the opening of The Ascott Singapore in 1984, as the first international-class serviced residence in Asia-Pacific.

Tan Bee Leng, Ascott’s managing director for brand & marketing, said: “While the brand continues to be deeply rooted in its serviced residence heritage, the brand refresh will augment Ascott’s flex-hybrid strategy with room options ranging from studio apartments, penthouse suites to connecting and dual-key units.”

The refreshed Ascott brand aims to deliver fine living without the fuss of excessive opulence, for seasoned travellers with a preference for the quiet expression of luxury as they resume travel. This can be seen throughout Ascott’s properties’ décor, personalised touch points and services.

The Ascott brand portfolio comprises over 40 operating properties extending across nine countries globally year to date. More than 30 properties are in the pipeline and slated to open in the next five years. The brand also has plans to double its footprint in China (currently 23 operating properties) by 2028.

PAL Mabuhay Lounge opens at Mactan-Cebu International Airport

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Philippine Airlines (PAL) has opened a new 114-seater Mabuhay Lounge located at the ground level of the domestic terminal at Mactan-Cebu International Airport.

The new lounge provides a comfortable space for passengers (Business Class and Comfort Class passengers and Mabuhay Miles Elite, Premier Elite and Million Miler members) to relax and recharge while waiting for their flights.

The new Mabuhay Lounge houses 114 guests in spacious lounging areas with a modern vibe

There will be a dining area with a buffet station offering an array of F&B, and the seating area features plush lounging chairs and a spacious layout. In addition, private charging outlets and Wi-Fi connectivity are available for passenger convenience.

VIP shower rooms equipped with the full range of amenities are available as well, segregated into male, female and PWD restrooms.

PAL president and chief operating officer Stanley Ng, said: “The new lounge is part of Philippine Airlines’ strong commitment to build up Mactan-Cebu as our fastest growing hub – the heart of a robust network of PAL flights linking Cebu with 19 domestic and regional destinations.”

Tee Off at The Standard, Hua Hin

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Golf enthusiasts looking to tee off while on holiday can now book The Standard, Hua Hin’s It’s a Hole-In-One stay-and-play package.

Located a 20-minute drive from the resort is the Banyan Golf Club Hua Hin, a championship 18-hole, par 72 golf course, that stands out for its signature 15th hole with a panoramic view of the ocean, contoured putting greens, environmentally-friendly practices that conserve water and energy, and a clubhouse offering fine dining facilities.

Golf enthusiasts can now book The Standard, Hua Hin’s new stay-and-play golf package

Rates start from 6,500 baht (US$187) at the Standard King or Twin Room based on two pax, for stays through December 31. The package comprises daily breakfast, early check-in or late check-out, and one 18-hole round at Banyan Golf Club (excluding the cart and caddie fee).

For more information, visit The Standard, Hua Hin.