TTG Asia
Asia/Singapore Sunday, 11th January 2026
Page 2681

Chan Brothers sets up department for high-end segment

0

SINGAPORE’S Chan Brothers Travel has established a new department – Convention & DMC – catering to luxury inbound and outbound leisure as well as MICE clients.

The department is currently in the midst of negotiating with a range of transport providers, hotels and restaurants to develop experience-based products.

Headed by Jennifer Tan, a former event sales senior manager at Wildlife Reserves Singapore, Convention & DMC is currently building up its team. Tan envisions that the department will be fully operational by mid-2012.

She told TTG Asia e-Daily: “The new department will act as a one-stop shop for discerning clientele. For now, our main target markets will be China, Indonesia and Hong Kong for both inbound and outbound.” She was not able to estimate how the department would do, sales wise.

Chan Brothers Travel is also in talks with the Singapore Tourism Board to garner marketing support for the services its new department will provide.

View from the Top: Winnie Chiu

0

She may be all of 31, but Chiu has mapped out an ambitious plan to take the Hong Kong chain global

feb24_ed1_winnie_chiu
Winnie Chiu, President and executive director, Kosmopolito Hotels International

Tell us more about Kosmopolito Hotels International (KHI), which is listed on the Hong Kong Stock Exchange.
KHI is a developer, owner and operator of hotels. It has 17 properties in Hong Kong, China, Malaysia and Singapore, with another six in the pipeline. They cover the brands of Boutique Series by Kosmopolito, Grand Dorsett, Dorsett Regency and Silka Hotels.

How did you get started in hospitality?
I first worked for an investment bank and later became involved in property development. When I joined KHI, I started in business development. I looked at sourcing new land and properties and strengthening the brands. In 2010, I became the executive director of KHI and, subsequently, also its chief strategy officer. In 2011, I was appointed president by the board.

I have always been driven and inspired by the service industry. To be able to head a leading hotel chain is indeed a huge task but definitely one which I enjoy immensely.

How difficult is it being the daughter of the chairman?
The pressure of being entrusted with the role of president and executive director of the hotel group is greater in this instance. People definitely have higher expectations of me.

I also have the responsibility to live up to the trust and confidence bestowed upon me not only by my father, but also all our shareholders.

What difference do you think you’ve brought to the company?
Since coming on board, I have emphasised the importance of developing a strong brand positioning statement of offering an Asian-inspired experience to the world.

We recognise the growing importance of branding to ensure consistency of product and service match customer expectations. As a growing company, we are prepared to invest in marketing and technology platforms that can support such a strategy.

I also believe in investing in the right human resources. Over the last 12 months, we have brought in key senior managers and strategic personnel to spur innovation and the capabilities of the team.

How would you describe the group’s progress so far?
Our journey has just started, and the KHI branding is kicking in now. We participated in our very first travel trade show – ITB Asia – last October.

We are developing a website for the trade, implementing our own central reservation and e-commerce systems, as well as establishing loyalty programmes and a social network presence. We are also working to create a prominent media presence so that there is top-of-mind awareness about our properties. One such initiative is maximising search engine optimisation.

The first quarter of 2012 will be an exciting time for our group as we zoom in to further strengthen our brand presence and product offerings in the market.

There will, of course, be continuous investment in our hotels be it in terms of innovative technologies or renovation/refurbishment programmes to ensure our hotels continue to offer a competitive edge.

“We have a Chinese wallet strategy, targeting Chinese travellers who head overseas.”

Who are you looking to attract?
We have a Chinese wallet strategy, targeting Chinese travellers who head overseas. Hong Kong is always their first overseas destination and KHI is on track to have the most number of hotel rooms in this city in 2012.

Complementing this is our focus on offering an Asian experience and culture to Asians who travel overseas. Asia is the fastest-growing outbound market and KHI knows its needs because it is located in the same region.

Being Asian-minded also gives us greater flexibility when addressing issues like the brand standard. Why do we need to provide a swimming pool when the weather is freezing for nine months in a year even if it is a brand standard? Also, we will not include meeting rooms if the location does not support the need. Why have them when they will not be used?

Which segments are you targeting with your brands?
Grand Dorsett hotels are five-star luxury; Dorsett Regency is aimed at the midscale market; Silka Hotels represents value; and the boutique hotels are upscale.

We are currently promoting the Dorsett Regency brand as top-of-the-four-star-range business hotels offering uniquely-designed accommodation, reliable technology-driven facilities and easy accessibility to city centres and business districts. With the opening of five properties in 2012, this brand will be our main focus for this year. We will make its presence felt in the industry.

The Silka Hotels brand was introduced in mid-2011 with three properties in Hong Kong and one in Kuala Lumpur. While geared towards value-conscious travellers, this brand offers service excellence and amenities.

Our Boutique Series by Kosmopolito properties – Central Park, Cosmo, Lan Kwai Fong, Mercer – are sleek and upscale. Customers are the young and young at heart, with 70 per cent of bookings coming through the Internet. Each property is unique with its own edge. Some of their suites are thematically set up with business partners such as Ocean Park, Sony and OSIM, whose products are incorporated.

What is KHI’s expansion plan?
We are currently developing six hotels, all of which are under the Dorsett Regency brand. Five of them are scheduled to open in 2012 – two in Hong Kong, two in China and one in Singapore. The group’s first property beyond Asia will open in London in 2014.

What will your distribution strategy be like?
Travel consultants remain important business partners for us. However we must also acknowledge that consumer behaviour has changed and guests inform themselves very well about destinations, hotels and pricing before picking up the phone.

One thing’s for sure – online reservation has gained momentum.

When our own central reservation system kicks in, we will definitely see a further improvement in both direct and online reservations. We will also be able to drive business to all hotels by cross-selling them.

This article was first published in TTG Asia, February 24 issue, on page 6. To read more, please view our digital edition or click here to subscribe.

By N. Nithiyananthan

Indonesia spreads MICE beyond Jakarta and Bali

0

FROM next year, Indonesia will shine a stronger spotlight on cities other than Jakarta and Bali to promote their MICE potential – even the recently beleaguered Manado.

Indonesia’s Ministry of Tourism and Creative Economy will, at the very least, double the country’s exhibition space at all trade shows, showcasing 14 destinations.

Berman Lupis, the ministry’s director of MICE, told TTG Asia e-Daily: “Indonesia’s presence at trade shows this year will showcase mostly Jakarta and Bali, as these arrangements were made much earlier. But our scope will change next year.” The ministry participates in 25 trade shows annually.

“Jakarta and Bali are popular destinations for MICE, but other destinations here have been identified as rising MICE stars, specifically Palembang, Balikpapan, Lombok and Solo. We want to bring more attention to these cities, which will also help to spread MICE business around the country,” he added.

Lupis added that infrastructure enhancements have been mapped out for several of the emerging MICE cities. For instance, Lombok will get a new airport as well as hotels, while Manado will see the opening of new convention venues, roads and retail malls.

Acknowledging shortcomings in Manado’s recent attempt at hosting the ASEAN Tourism Forum in January, which had delegates up in arms, he said the ministry was committed to “rebuilding Manado’s image”.

Best Western puts faith in Malaysia with expansion

0

BEST Western International (BWI) will launch a series of new hotels in Malaysia this year, including its first in the capital.

The chain already operates three hotels in Malaysia – Best Western Kinabalu Daya, Best Western Sandakan Hotel & Residence and Best Western Marina Island Resort Pangkor.

In 2012, BWI will add two more hotels: the Best Western Premier Dua Sentral in Kuala Lumpur and Best Western Wana Riverside Hotel in Malacca. A further six properties will join the portfolio between 2013 and 2015. BWI will operate 15 properties in Malaysia by the first quarter of 2015 across nine destinations, including Ipoh, Klang, Shah Alam and Petaling Jaya.

Its newest, the Best Western Premier Dua Sentral, is a 364-room property located within the capital’s new business and transport hub. Opening in the second quarter, the hotel will have several restaurants, a spa and swimming pool, and eight function rooms.

“With excellent air connections, especially via low-cost carriers, a strong economy and a diverse range of visitor attractions – from idyllic beaches to high-tech cities – the future of Malaysian tourism looks incredibly bright,” said Glenn de Souza, Best Western International’s vice president, international operations – Asia & the Middle East.

Wego searches for wider audience, Symes steps down

0

WITH a new CEO on-board, Singapore-based travel search engine Wego.com yesterday announced its plans to go global with the launch of 34 new country sites in 20 different languages, targeting both developed and emerging markets worldwide.

All sites were soft-launched in December, along with a radical design and new search features. Initial reactions have been positive, with traffic up 22 per cent from December 2011 to January 2012.

CEO Ross Veitch – who took over from Martin Symes, now non-executive chairman – said: “The user data that we’ve compiled over the years identified a host of opportunities outside of Asia. Users from Europe, the Middle East and North America have discovered Wego, and now use us to search for flights and hotels.”

Veitch added that Wego was poised to seal strategic deals with travel distribution companies based in Indonesia and Malaysia by the second quarter, although he declined to reveal more.

According to Wego’s COO, Craig Hewett, Europe and the US have been the main generators of growth.

Both Veitch and Hewett are co-founders of Wego, with the former the company’s previous chief product officer.

Hewett said: “Martin Symes decided to leave his position as CEO due to personal commitments back home in the UK. He will still play an active role in the company as non-executive chairman, but will be making decisions at the board level, steering the direction of the company. Ross and I will handle all day-to-day operations.”

Speaking to TTG Asia e-Daily from the UK, Symes said: “Having been involved in Wego for nearly six years, I decided to step down from the day-to-day CEO role to give me the flexibility I need for my travel schedule. In the last 18 months, I’ve had to commute to Europe for family reasons.”

When asked if his departure as CEO would put a damper on growth for the company, Symes said: “Not at all. We’ve got a good team in place now, and I felt it was the right time. I’m still actively involved on the board level. Ross is perfectly capable, and I speak to them on a daily basis.”

Added Symes: “There are also a couple of other things I want to get involved in.” Queried if this would involve an online business again, he would only say: “Travel is my forte, whether it’s offline or online. I’ve got a few ideas.”

Additional reporting by Grace Chiang

SriLankan Airlines in the red

0

LOSSES at SriLankan Airlines are expected to rise sharply this year, and the country’s national carrier intends to reduce flights to London and divert most of them to China, beginning April.

The state-owned airline is also considering leasing some of its 13 slots at London’s Heathrow airport to recoup part of its losses, the Colombo-based Sunday Times reported last week.

Losses for the year ending March 31, 2012 are expected to exceed the budgeted loss of Rs8.3 billion (about US$70 million), the paper quoted chairman Nishantha Wickremesinghe as saying. He explained that much of it was due to high fuel prices – 60 per cent of the airline’s operational costs are spent on fuel.

Fuel prices rose by as much as 49 per cent in Sri Lanka last week on a range of products, triggering countrywide protests.

Although the airline had increased flights to India, South-east Asia and Europe in recent months, Wickremesinghe said this did not lead to a jump in revenue, due to the financial crisis in Europe.

An airline official could not be reached by TTG Asia e-Daily at press time.

TransAsia Airways to launch Bangkok and Jakarta routes

0

TAIWAN-based TransAsia Airways has set its sights on becoming one of Asia’s foremost carriers by growing its network beyond North Asia. Having already launched services to Singapore, Bangkok and Jakarta are next.

Speaking to TTG Asia e-Daily in an exclusive interview, Andrew Stephen, TransAsia’s general manager for South-east Asia, said: “As a relatively new player in the international arena, our key goal now is to build brand awareness, not just as a Taiwanese airline but as pan-Asian airline that’s based in Taiwan. That’s the distinction we want to create.”

Presently, TransAsia offers flights to Singapore from Taipei and Hanoi from Kaohsiung. Load factors on the Singapore-Taipei flight launched last July now stand at 80 per cent. “Demand for flights between Taipei and Singapore has been so robust we had to add on 15 to 16 extra flights in November and December.” Stephen said the airline was looking to add another daily service to the Singapore-Taipei route to cater to the Taiwanese market. Currently, the route draws a mix of group tours, and FITs who form the core group of customers, as well as corporates, which is “becoming an increasingly important segment for TransAsia”.

When queried about the airline’s expansion plans, Stephen said Bangkok and Jakarta were under the microscope. “We should begin operations to at least one of these by the end of 2012.”

With two A330s on order, one scheduled to be delivered in November and the other in January 2013, Stephen revealed that midhaul and longhaul destinations in Australia, India, Hawaii and the US west coast might even be on the cards. Ultimately, TransAsia hopes to create a comprehensive network, linking South-east Asia’s capitals and regional cities to points in Taiwan, Japan and South Korea.

However, the airline’s status as a non-ASEAN airline could work against it. “Our plans are limited by the permissions granted by respective (ASEAN) governments to fly into their airspace, putting us at a slight disadvantage when compared to ASEAN-based carriers, particularly when the ASEAN open skies agreement comes into being in 2015. We are banking on the Taiwanese government, which is undergoing bilateral discussions with various ASEAN nations at the moment, to have negotiated open skies agreement with most ASEAN countries by then, giving us the green light to put our vision into action,” explained Stephen.

Taiwan opens the doors to mainland medical tourists

0

TAIWAN received a boost as a medical tourism hub last month when China began issuing medical visas for travellers heading to the island to avail of its healthcare facilities and services.

Typically, Taiwanese hospitals rely on travel consultants for visa processing and travel arrangements, as well as any add-on leisure activities, according to Sandy Chu, spokesperson for Lionmedi, Taiwan’s largest supplier of medical tourism-related services.

The medical visas are good for stays of up to 15 days, include the arrival day, a specified number of days for visits to the hospital and an additional three days for sightseeing.

“We are getting enquiries, both directly here in Taiwan and through our China offices,” said Chu, adding that most enquiries received were for non-invasive, low-risk procedures.

The new wave of Chinese coming to Taiwan for medical services are FITs – and could theoretically organise their own visits – but Chu believes most will continue to rely on Taiwan travel companies for assistance.

“First of all, (medical tourism in Taiwan) is new,” she explained, so few prospective travellers would know how to organise such a trip. “And secondly, the hospitals prefer to work with travel consultants rather than on their own.”

Medical tourism has been on the Taiwan government’s radar as early as 2008, according to Jane Chen, section chief, medical affairs, Department of Health (DOH), The Executive Yuan. Last year, 13,914 overseas visitors were served at Taiwanese medical facilities, compared to 5,157 in 2008, the first year the DOH began keeping records.

Unlike Singapore or Thailand, both of which have created single agencies for the management of medical tourism, Taiwan divides responsibilities among several bodies, with the DOH managing medical affairs, and promotion handled primarily by the Taiwan Tourism Bureau and Government Information Office.

An example of a collaborative promotion is a mobile application, available on iTunes since last month, providing a searchable directory of Taiwan healthcare providers serving medical tourists. The app is being promoted by the Taiwan External Trade Development Council, which claims 2,000 downloads to date.

Reporting by Glenn Smith

Australians gravitate towards overseas MICE destinations

0

THE STRONG Australian dollar has drawn more meetings and incentives overseas and raised the quality of land components purchased, reported some local event organisers.

Sharon Leonhardt, owner of Travel Traits Western Australia, told TTG Asia e-Daily that more of her Australian clients were headed for farther destinations such as the US, Italy and France.

“The average incentive duration is still eight to 10 days, but more participants are extending their stay in the destination on their own accounts after the event. Some are spending up to three weeks,” she said.

Leonhardt noted that with stronger buying power, Australian incentive clients were also asking for better quality programmes, such as fine dining.

“It is cheaper to take an event to Indonesia, for instance, than to another city in Australia. Airfares are almost the same, but the cost (of land component) in Indonesia is far lower,” she added.

Song Huang, programme manager of the Asia Literacy Teacher’s Association of Australia, agreed, saying that the room rate of a four-star hotel in Australia was equivalent to that of a five-star hotel in Asia.

The same growth trajectory was seen by Jumeirah Group, which registered a 25 per cent growth in Australian business from 2010 to 2011, said its vice-president of sales & marketing for Asia-Pacific, David Loiseau. He noted that more companies were also booking the luxurious Burj Al Arab in Dubai.

However, an Asia-Pacific manager of a TMC warned that there were underlying cracks in the Australian market, explaining that the strong dollar would impact exports, hurting corporate profits and eventually softening the demand for business events.

“Not many local Australian companies are comfortable with taking incentives out of their country, so those who cannot afford to run events within Australia would rather forgo such activities altogether,” he said.

Impact of Chinese FIT visas on Taiwan remains small

0

STARTING next month, Chinese nationals will be able to avail of visas for independent travel to Taiwan from 11 mainland cities, up from three. However, Taiwanese travel consultants are not hopeful of a big boost in business just as yet.

As it stands, neither the Taiwan Strait Tourism Association nor its mainland Chinese counterpart, the Cross-Strait Tourism Association, have revealed which eight cities will be added to the list approved for FIT travel, which currently includes Shanghai, Beijing and Xiamen.

“This is a big story in the media because it is political, but we won’t see an impact for months or a year. It is going to need time,” said Jean Chang, president, Golden Foundation Tours Taiwan, who added that Chinese FITs don’t require much help except in applying for an entry permit or obtaining a guarantor letter.

“It will help hotels, restaurants and other travel-related businesses, but not travel agencies,” said Vincent Lin, CEO, Star Travel Corporation Taiwan.

Phoenix Tours Taiwan president, Antonio Liao, said his company had seen little business from the first wave of Chinese FITs to Taiwan, and estimates that “less than 20 per cent use Taiwan travel agencies to book hotels or arrange airport pick-ups”.

He observed that they were looking for mid-priced rather than five-star hotels, and most were not keen on package tours.

Liao believes that the Taiwan Tourism Bureau, which administers star ratings for local hotels, may eventually try to steer Chinese FITs towards higher-priced accommodations by restricting them to officially-approved hotels.

Reporting by Glenn Smith