TTG Asia
Asia/Singapore Saturday, 11th April 2026
Page 2383

KTO to conduct roadshows in New Delhi, Mumbai

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KOREA Tourism Organization (KTO) is planning to organise roadshows in two Indian cities – one in New Delhi on October 23 and the other in Mumbai on October 25 – to showcase Korean MICE and leisure products to Indian travel consultants.

Attendees include three Korean DMCs, representatives from Korea Tourism Organization, Asiana Airlines and Korean Air and about 130 Indian travel consultants.

Jaesang Lee, director of KTO’s India office, said the NTO is organising the roadshows in the two major outbound gateways of India as “awareness of Korea as a tourist destination in India is not very high compared with other longhaul destinations”.

“We will promote Seoul and Jeju Island, our two most popular leisure destinations. These destinations also boast infrastructure for hosting MICE events of any size. We will also focus on Busan, Gyeongju, Andong and Incheon,” added Lee.

Around 92,000 Indians visited South Korea in 2012. The NTO is expecting 110,000 Indian visitor arrivals by the end of this year.

Biman Bangladesh Airlines seeks managing partner, investor

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BIMAN Bangladesh Airlines is looking for a Gulf-based or South-east Asia-based airline investor and partner after the government cleared the launch of its maiden IPO offer.

The national carrier of Bangladesh has floated a tender to offload 61 per cent of the Bangladesh government’s stake to a strategic investor in a bid to save the airline from its current financial quagmire. The bid closes on October 11. The government will retain a 30 per cent minority stake and nine per cent will be reserved for Biman employees.

Kevin John Steele, newly appointed managing director and CEO of Biman Bangladesh Airlines, said: “We are open to strategic partnership with any dependable airline partner based in the Gulf or South-east Asian nations or India. We are open to a joint venture. New Delhi is very important for our future growth and is likely to become a hub for us.”

Biman managed to reduce its losses from US$75 million in 2011 to US$25 million in 2012, and hopes to bring the losses further down to US$10 million by 2H2014.

Currently, it has eight aircraft and expects to increase it to 18 by 2015. It expects to induct more Boeing 777s and has ordered six 787 Dreamliners to be delivered in 2018.

The 34-year old carrier, faced with the threat of an indefinite employee strike with its failure to pay wages, has been bailed out temporarily by the government.

Mozzamat Nazmanara Khanum, deputy secretary of Bangladesh’s Ministry of Civil Aviation and Tourism, said: “We have introduced visa-on-arrival for several countries to augment inbound tourism and business travel. Biman’s revival will catalyse tourism growth.”

International inbound arrivals to Bangladesh grew from 3.2 million in 2005 to six million in 2012.

Hilton Bandung weaves destination attractions into meeting packages

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HILTON Bandung has rolled out two corporate event packages that feature some of the best aspects of the Indonesian destination.

The Perfect Balance Meeting package, priced from 290,000 rupiah (US$25.40) per person, includes a teambuilding activity at Bandung Treetop, which will see participants flying down a zip-line, taking a Tarzan leap through the lush rainforest and manoeuvring through other obstacle courses. Use of a meeting room, mints and bottled water, two coffee breaks, free Internet access, a choice of rewards and HHonors Event Bonus Loyalty Points are part of this package.

The Exquisite Meetings package, priced from 1.75 million rupiah per person, offers delegates a chance to kick off their gathering with a ride from Jakarta in a private train carriage. Participants are promised scenic mountain views as the train chugs towards a hill station. Included in this package are refreshments, use of a meeting room, mints and bottled water, two coffee breaks, buffet lunch, poolside dinner at Fresco, a signature spa treatment at Jiwa Spa, free Internet access, return to Jakarta by car, a choice of rewards and HHonors Event Bonus Loyalty Points.

Meetings at Hilton Bandung can also utilise a carbon offset programme.

Contact (62-22) 8606-6888 for reservations.

Zimbabwe hosts first MICE forum, eyes Asian markets

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MICE tourism has come onto the radar of the Zimbabwe Tourism Authority (ZTA), which has ordered the development of a strategy to court business events, especially from Asia.

In line with the tourism bureau’s MICE ambition, the South African destination will host its first MICE Tourism Symposium today at The Rainbow Towers Hotel in Harare.

Organised by ZTA and held during the ongoing World Travel and Tourism Africa Fair, the one-day forum seeks to position and promote Zimbabwe as a business event destination.

Discussions on ways to enhance Zimbabwe’s MICE capabilities and capacity will be conducted among global and local professionals and relevant stakeholders. Speakers include MICE veteran Gary Grimmer, chief executive of Gaining Edge; Dary Keywood, former president of SITE; and Daniel Chigaru, vice chairperson of Zimbabwe International Trade Fair Company.

Responding to TTGmice e-Weekly’s questions via e-mail, ZTA’s spokesperson Nellia Nhauranwa said the NTO is banking on Gaining Edge’s Grimmer “who works extensively with the Asian market” to “unlock inroads into the (region)”.

Nhauranwa added: “Currently Zimbabwe has a presence in China and plans are underway to appoint an attaché and market representatives in other Asian countries.”

Besides China, ZTA has also reached into India this year through roadshows and meetings with incentive houses.

She said: “We are also talking to the Outbound Tour Operators Association of India and Travel Agents Federation of India to court them to host their conferences in Zimbabwe in 2014.”

UFI moves Middle East and Africa regional office to Sharjah

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SHARJAH is now the home of the UFI Middle East/Africa Regional Office, following a three-year agreement inked between the exhibition industry association and host venue Expo Centre Sharjah in the UAE.

The UFI Middle East/Africa Regional Office, which was previously located in Abu Dhabi and Kuwait, supports association members in the region, enabling them to profit from networking opportunities, develop industry information resources and implement a variety of education programmes.

Saif Al Midfa, CEO of Expo Centre Sharjah, said: “I am convinced that the benefits from UFI’s presence (here), especially with regards to information, networking and education, will continue to serve the business objectives of members throughout the region”.

A press release on the office relocation revealed that recent UFI research had shown growth in the Middle East’s exhibition industry. A 14 per cent increase in the number of trade fairs and a 21 per cent rise in available exhibition space have been recorded since 2006, despite the disruptive global economic crisis in 2008 and Arab Spring in 2011.

Paul Woodward, UFI managing director, commented: “UFI recognises the great importance of maintaining a base in this region to actively serve the needs of our members in both the Middle East and Africa. We are truly grateful to our Regional Chapter leadership and the office host for (their) support. We look forward to a long and fruitful presence in Sharjah as the exhibition business continues to develop and thrive across the regions we serve from this office.”

Ravamped Sukosol sees more business events, plans greater sales efforts

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A MASSIVE refurbishment of The Sukosol, Bangkok has resulted in a 40 per cent growth in meeting and conference business, according to the hotel’s top level personnel.

Executive vice president, Marisa Sukosol Nunbhakdi, said the renovations had brought about a “real surge in incentives as well as many more…events from China, (South) Korea and even Europe”.

Speaking to TTGmice e-Weekly, Songsri Toperngpong, vice president – sales & marketing of The Sukosol, Bangkok, said: “A lot of our European MICE business is coming from the east, from markets such as Poland and Romania. I believe that this emerging interest in Bangkok from Eastern European markets is due to clients’ desire to experience new destinations, and South-east Asia is relatively fresh.”

Besides refurbishment of guestrooms, F&B venues, meeting rooms and public spaces – a project that carried a 400-million baht (US$12.7 million) price tag – the hotel has also invested in human resource development through an extensive training programme aimed at raising MICE service standards to a global level.

The hotel has also leveraged its award-winning F&B team to develop a number of innovative themed parties and meeting breaks to enhance delegates’ experience.

Songsri said the hotel, which belongs to home-grown hospitality group, Sukosol Hotels, has plans to expand its global sales presence to maintain growth momentum.

“We have sales representatives in several countries today, such as Japan, Australia and Italy, but we need to keep growing. We are now looking to establish sales representation in Russia and China.

“We are especially interested in tapping China, as it has contributed a lot of MICE traffic to our properties in Bangkok and Pattaya,” she said.

Australia sees rebound in business events

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THE business events industry in Australia has finally recovered from the recent economic downtown, according to the latest report from Business Events Council of Australia (BECA) which shows a rise in international conference delegate numbers last year as the nation increased its share of the global meetings market.

According to the BECA 2012 State of the Industry Report, 190,000 people visited Australia in 2012 to attend a conference or convention, up 11 per cent on 2011.

New Zealand remained the major source of conference visitors, with numbers rising 2.5 per cent since 2011, while convention arrivals from the US, China and Japan grew 26 per cent, 23 per cent and 16 per cent respectively.

At the same time, Australia’s ranking on ICCA’s top destinations for international association meetings rose to 13th spot in 2012 comapred to 16th in 2011.

The State of the Industry Report also reflected a smaller deficit between inbound and outbound convention travel with a 10 per cent rise in arrivals and a three per cent decline in departures.

BECA executive manager, Inge Garofani, said in a press statement that a majority of the key performance indicators showed continued growth for the industry, which had now recovered from the impact of the recent global financial crisis.

“The outlook is extremely positive. We are ahead of our 2020 target for arrivals and well on track to achieving our goal of being an A$31 billion (US$29.2 billion) industry by (that year),” said Garofani.

Venues most concerned with government attitudes towards business events: AIPC study

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GOVERNMENT attitudes toward business events have emerged as a major concern among convention and exhibition centres that participated in a recent survey conducted by AIPC, the International Association of Convention Centres.

The annual survey, carried out between April and June this year, also found respondents paying particular attention to intensifying international competition.

AIPC president, Geoff Donaghy, said: “Growing competition among centres worldwide has been an issue for some years, but this spike in concern about government attitudes toward business events is a disturbing new development.

“At a time when economic growth and stabilisation is a big priority among governments all over the world, we have hoped that they (governments) would have made the connection (business events have) with business and professional interactions, but our member experiences are suggesting otherwise. This shows we need to work even harder on making sure our value proposition is better understood and appreciated by policy makers.”

Respondents also projected a slower growth of one per cent in revenue this year – as compared to a six to seven per cent growth over the past few years – against a backdrop of ongoing stagnation in economic recovery, with European venues expected to lag behind peers from other parts of the world.

Corporate events are also found to drive growth while conventions and exhibitions remain stagnant.

As such, many centres are pursuing alternative revenue streams including event creation, sponsorship, advertising, enhanced services and risk-sharing with clients.

Other challenges identified by the survey include greater facility investments required at a time of modest revenue growth by rapid changes in event formats, technology and connectivity demands, as well as limitations in hotel and airline capacity and pricing.

“This tells us that there is no instant business upswing in the cards for centres in the near future”, said Donaghy.

“As in many other sectors in today’s economy, success in ours will have to be based on innovation, flexibility and an ability to be competitive in a highly contested market”.

Genting HK splashes out on billion-dollar ship

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GENTING Hong Kong, parent company of major Asian cruise operator Star Cruises, is spending 707.2 million euros (US$959.2 million) on a new build from German shipbuilder Meyer Werft.

In a filing to the Hong Kong stock exchange on Monday, the company said that the vessel would be designed to cater to the China, Hong Kong and Taiwan markets in particular, strengthening its brand there. Delivery is expected in October 2016.

Speaking to TTG Asia e-Daily on the sidelines of Cruise Shipping Asia-Pacific, Genting Hong Kong’s COO, William Ng, said the new ship would be an “international-style ship with Asian touches such as karaoke”, like the rest of the cruise operator’s fleet.

He added that while demand from China was still “building up”, he was confident that the company’s cruise offerings would take off in the market.

Star Cruises this year home ported Superstar Gemini in Shanghai (TTG Asia e-Daily, January 2, 2013), its second destination in China after it entered Sanya in 2012.

Asked why Star Cruises had taken so long to build a new ship, Ng answered: “Over the last few years the economy has gone up and down, but our chairman decided now was time (to buy a new ship).”

Celebrity Cruises strengthens sales force in Asia

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PREMIUM cruise brand Celebrity Cruises is upping its focus on the Asian market with the formation of a dedicated team to court the region’s affluent customers.

Celebrity Cruises president and CEO, Michael Bayley, said: “There is a high percentage of affluent travellers in (Asia-Pacific) who are eager for more premium cruise options.

“This will give our brand greater visibility, and our travel partners can expect more attention and support.”

Based in Singapore, the new team of three is headed by Celebrity Cruises’ Asia-Pacific commercial director, Kelvin Tan, who was previously regional director at the brand’s parent company Royal Caribbean Cruises. Besides overseeing Celebrity’s commercial, sales and marketing activities in the region, he will also provide trade support.

Tan explained that there had been little focus on the Asia market up until now, although the brand is well known in Japan, Hong Kong, India and Singapore.

“We have already established markets in many countries, but China is a newer market and this is where there are a lot of affluent consumers,” he said, adding that new markets for the fly-cruise business would be targeted.

According to Tan, there will be a “layer by layer” approach in China, where the initial focus will be on first-tier cities like Beijing, Shanghai and Hangzhou, before moving on to second-tier ones like Wuhan and Xiamen.

Celebrity kicked off its inaugural season in Asia last December with the 2,158-guest Celebrity Millennium at Marina Bay Cruise Centre Singapore. (TTG Asia e-Daily December 10, 2012)

Celebrity Millennium’s second consecutive Asian season will commence in December from Singapore and Hong Kong. In addition, Celebrity Century will begin her first Asia season in January 2015 from Singapore and Yokohama.