TTG Asia
Asia/Singapore Saturday, 25th April 2026
Page 1621

Intimate size, roving nature to remain cornerstones of PATA Travel Mart

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As PATA Travel Mart (PTM) marks its 40th edition this year since its 1978 inception in Manila, PATA CEO Mario Hardy concedes that change is imminent to this annual core event, especially in the face of growing competition from the rising number of travel tradeshows in Asia-Pacifc.

While lauding the 40-year existence of the show as its “greatest achievement”, Hardy believes the time has come for PTM to transform itself in order to stay relevant and unique moving forward.


Mario Hardy

The transformation is currently a work in progress, the PATA chief revealed. “There are ideas but we haven’t finalised what PTM will be like in the future,” he added. “We know it has to change and we have to do some significant changes to the format because there are too many similar shows already.”

Meanwhile, building PTM as a platform of “knowledge sharing” is what Hardy has strove to achieve, with seminars, workshops and forums underscoring the tradeshow in recent years.

For PTM 2017, which will be held in Macau from September 13-15, the Travolution Forum Asia will focus on technology and digital marketing while AirAsia Group CEO Tony Fernandes has been confirmed as a special guest speaker at the Youth Symposium and forum, Hardy told TTG Asia.

As well, this year’s PTM will also the introduction of a PATA branded app, which will enable users to not only access content of PTM but other PATA events throughout the year. In this way, delegates would not lose any valuable contacts and connections made at an event but continue to building upon them in future, according to Hardy.

However, PTM will retain its cornerstones of keeping the show relatively small as well as roving across different host destinations from year to year.

“It’s not the largest show and we don’t aim to be the largest; we’re small and intimate, which makes it easier for people to network and do business together as opposed to running from one place to another,” Hardy stated.

Unlike other travel tradeshows which are closely associated with marquee cities, Hardy states that the “rotating” nature of PTM, particularly to secondary and tertiary cities, is a USP and adheres to PATA’s principles of advocating sustainable and responsible tourism.

“In the last three years we have been promoting the importance of showcasing the secondary cities; there are far too many tourists in capital cities and we need to push them away to other destinations,” he commented, acknowledging that PTM’s destination choices had come under criticism from the industry.

Yet despite the proliferation of tradeshows in the region, Hardy believes the pie is big enough for everyone as “tour agencies and operators around the world are focusing on different niche markets and attend shows relevant to them”.

He continued: “I think we’re still far away from shows disappearing or seeing a slowdown unless obviously there is a crisis that stops people from travelling. Otherwise, business will continue as it is today and will continue to grow.”

Expedia pumps US$350m into Indonesian OTA Traveloka

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Expedia has made a US$350 million primary minority investment in Indonesia-based OTA Traveloka, an investment that is expected to deepen both parties’ cooperation on global hotel supply.

East Ventures, Hillhouse Capital Group, JD.com and Sequoia Capital also contributed funding over Traveloka’s last two funding rounds, bringing the total investment amount to approximately US$500 million within the last year.

As Expedia continues growing its presence in Asia, Traveloka represents “the clear online travel leader in Indonesia, and is expanding aggressively throughout South-east Asia”.

Traveloka has partnerships with more than 100 domestic and international airlines, serving more than 200,000 routes worldwide. It also has the largest direct accommodation inventory and provides more than 40 payment options for consumers in Indonesia, Thailand, Vietnam, Malaysia, Singapore and the Philippines, with 24/7 assistance from local customer service in their native languages.

Ctrip, Osaka CVB advance partnership with new deal

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Ctrip and the Osaka Convention & Tourism Bureau have entered into a strategic partnership to cooperate on areas including product development and promotion, big data as well as marketing innovation.

As part of the deal, Osaka Tourism Bureau will issue one- and two-day city travel coupons through Ctrip. The coupons will entitle Chinese tourists to subway rides across Osaka, in addition to admission to popular local attractions.


(From left) Ctrip’s Zhang Rong; Osaka’s mayor Hirofumi Yoshimura; and Osaka Convention & Tourism Bureau’s Hiroshi Mizohata

As well, Ctrip users are expected to get more choices of hotels with Miyako Group, Hankyu Hanshin Hotel Group and Keihan Group, among others, which are cooperating with the Chinese OTA to launch exclusive products for its users.

The OTA will also design more “hotel+x” packages for users visiting Osaka.

Hiroshi Mizohata, director of Osaka Tourism Bureau, added: “Given that Ctrip is the preferred outbound travel portal for Chinese visitors, we hope to work with Ctrip to attract more Chinese tourists and enhance the visibility of Osaka. There is great potential in the Sino-Japan tourism market.

“At present, China has become the leading client source for Osaka tourism, and Chinese tourists are very important to us,” he added. According to Zhang Rong, Ctrip’s vice president and general manager of hotel business, one fifth of Chinsese tourists to Japan booked their trips through the OTA.

IHG breaks Even in New Zealand, first outside N America

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A deal for 10-15 Even properties in Australia and New Zealand, inked between The InterContinental Hotels Group (IHG) and Pro-Invest Group last year, has kicked off with the signing of an Auckland hotel.

IHG’s first planned property outside of North America under the wellness band, the 200-room Even Hotel Auckland is scheduled to open at the corner of Albert and Wyndham Street in the heart of the New Zealand city.

It will “bring the outdoors inside” with energising workspaces, dining and social areas as well as natural outdoor spaces. Fitness facilities, in-room exercise zones and fresh, organic foods are cornerstones of the brand, and a partnership is already in place with Australia’s THR1VE, which will design nutritious menus with supply ethically-sourced food.

Jan Smits, CEO Asia Middle East & Africa, IHG said: “Wellness travel is a global phenomenon and a US$563 billion industry today… I believe that the Even Hotels brand will be a key driver in market share growth in New Zealand and Australia.”

IHG currently has 32 hotels operating under four brands across New Zealand and Australia – InterContinental Hotels & Resorts, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels & Resorts and Holiday Inn Express – with a further 14 in the pipeline including Hotel Indigo.

Myanmar’s first Okura hotel to rise in Yangon

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Myanmar will welcome its first property under Okura Hotels & Resorts come 2020.

Located on the site of a former museum in the city downtown, the 390-room Okura Prestige Yangon will be part of a mixed-development. It will offer banquet halls, conference rooms, an all-day dining area, a Japanese restaurant, a lounge bar, plus an executive lounge with views of the Shwedagon Pagoda.

In a statement, Toshihiro Ogita, president of Hotel Okura, said that the group is keen to add three to five more hotels in Myanmar over the next five years. In total, the group plans to expand its global portfolio to 100 properties, primarily in Asia, by 2020.

Expectations rise for Sunway as it names Japan GSA

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Sunway Hotels & Resorts has appointed Mac Marketing Service as its GSA in Toyko, a move that it expects would boost room nights by about 40 per cent in 2018.

Albert Cheong, CEO of Sunway Hotels & Resorts, said the company is looking to leverage the consultancy’s extensive network in Japan and “develop new opportunities from untapped segments like senior travellers and student groups”.

The Banjaran Hotsprings Retreat

“Our partnership will help expand Sunway’s network as we tap into the targeted wholesale leisure, tour series, incentive and corporate segments from Tokyo (and) Osaka, and foster opportunities in second-tier Japanese cities,” added Matsui Yoichi, managing director of Mac Marketing Service.

Sunway’s five-star wellness properties include The Banjaran Hotsprings Retreat in Ipoh, Malaysia.

Andaz Singapore hires DOSM

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Federica Brugnara has been appointed director of sales and marketing at Andaz Singapore, which is slated to open on October 10.

In her new role, Brugnara will be responsible for the overall management and leadership of the sales and marketing department. She will focus on launching the Andaz brand in South-east Asia.

She brings over eight years of experience in five-star hotels, focusing on the MICE and corporate markets, and has cut her teeth at properties like Park Hyatt Saigon, Park Hyatt Beijing and Park Hyatt Dubai.

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Smaller SriLankan agents may not survive end of commission era

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Smaller travel agencies in Sri Lanka are beginning to feel the pinch after SriLankan Airlines scrapped agent commissions since July 1.

Sasi Ganeshan, managing director of a travel firm, foresees that smaller ones are likely to fold up. “More people are buying online where the rates are cheaper than what we offer sans commission,” he explained.

The five per cent commission, which has been in force for decades, was originally intended to be phased out from April this year but was delayed after appeals from agents.

Agents have since introduced a service fee which varies depending on the the fare. P Muralitharan, director at Pan Global Travels, said while the sum is nominal, clients are questioning the rates and some now prefer booking online.

A spokesperson for Ceycan Travel and Tours added that while some “‘faithful” clients still purchase tickets through the agency, “it’s becoming very competitive and challenging to keep our heads above water”.

France speeds up visa delivery for 6 SE Asia nations

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In a bid to boost tourism, French prime minister Edouard Philippe on Wednesday said the country will cut visa delivery time to 48 hours for citizens of Thailand, the Philippines, Cambodia, Laos, Myanmar, Indonesia, India and Russia, according to a Reuters report.

Visa applications from these countries currently take around 10 days or so on average, taking even longer in peak season.


Paris

This measure, which is expected to take effect from November 1, is likely to be expanded to include Vietnam next year if a change in EU visa procedures for the country allow it.

The French government also said it would assign more staff to airport passport checks to limit waiting time to 30 minutes for EU citizens and 45 minutes for non-EU citizens, the Reuters report added.